We’ve said it before, small business is big business. Every year since 1963, the President of the United States has proclaimed National Small Business Week to recognize the contributions of small businesses to the economic well-being of America. They make invaluable contributions to the country’s economy in many ways, including creating 60-80 percent of new jobs. This week celebrates National Small Business Week and Cisco celebrates Small Business too. Small businesses are a driving force of innovation, and technology plays a big part in enabling those efforts. All week, on our Small Business blog we’ll be shining the spotlight on small businesses that have put technology to work for them to help them succeed. Take a look at these stories and videos!
You've heard us say it before, there's nothing small about the small business initiative at Cisco. Rick Moran, our WW vice president of SB Solutions Marketing, has this week been discussing our latest news with ‘connect’ and ‘secure’ products focused on Small Business with analysts from across the globe.
The launch this week is particularly exciting as it includes a expansion of the "built for small" portfolio with a range of Ethernet switches, a business-class network security Firewall as well as a backup Service for storage products and the financing offers and options for small business to go with them.
It’s an exciting time for small businesses to evaluate their needs – there are lots of challenges for growing businesses to overcome, but lots of solutions to those needs as well. And yes... cost is a major component of successfully running IT, that’s why Cisco Capital is currently offering competitive financing for small business customers so they can get the technology they need to stay competitive and profitable. Three-year, 3 percent financing in the U.S and zero-percent financing in Europe and Canada is now available to small business customers.
Of course, we’re always listening to our customers, acting on their feedback and developing new solutions that can help drive their business performance to the next level. Analyst feedback is a great prism through which we can look at the challenges, and opportunities for small businesses, and so discussions with analysts really build on this process and are an invaluable part of helping us to push ourselves and our products as far as possible.
Our latest discussions re-iterated many of the key things that matter to a small business – good value, ease of use and reliability. Small business remain hungry for advice on how they can innovate, while keeping things simple. For example, we recently ran a Talk2 Cisco webinar session on how small businesses can gain an edge on the competition. Ian Pennell, senior vice president for Cisco's small business technology group and co-lead of Cisco's small business council, and Andrew Sage, vice president, worldwide small business sales, enjoyed discussing many of these issues and answering small businesses’ questions on these areas. To paraphrase one of the analysts we were speaking with, ‘small can still be complex we still want quick and easy to use solutions’. Amen to that.
Eren Hussein, Director of Solutions Marketing for Cisco Small Business, shares details about new products, services and financing offers announced today, including:
- Cisco Small Business 200 Series Smart Switches
- Cisco RV220W Network Security Firewall
- Cisco NSS300 Series Smart Storage, plus Mozy Online Backup
Check out what Eren has to say, and then give us your feedback!
In case you didn't catch it yesterday Cisco hosted a session about Small Business on Talk2Cisco a live, real-time, social, interactive, online video broadcast. Some of our SMB leaders driving the initative here shared their views, and took questions live, online all around the topic of Small Business. They tackled the question from a viewer why should small businesses even care about technology when they have a business to run, shared real life stories of small busiensses that used IT as a real business tool and, of course, gave a bit of advice on what small businesses should look for in technology as part of the session.
Suffice to say there's nothing "small" about this intiative to us and we've been driving it hard for about 3 years now with milestone after milestone. There's loads of info, customer stories, and other goods on the SB site and Cisco has lots to say on the topic. So if you want to know more about what Cisco is up to in the land of small business, have an opinion or thought to share we welcome you to join us in our conversations...and think small!