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A Pervasive Video Experience Is an Integrated Experience

March 14, 2014 at 9:25 am PST

Video is a hot topic for Cisco collaboration right now. On Wednesday, we announced a series of new products that help businesses of every size make high-quality video accessible to every employee. At Enterprise Connect next week in Orlando, Florida, Rowan Trollope, who leads Cisco’s Collaboration Technology Group, will be a keynote speaker and discuss why video is so important to the collaboration experience and the new way we work.

In fact, many other companies are also seeing the high value of video to the enterprise today and are entering the video market. With so many options to choose from, how do you determine the right video solution for your company? I’d say it depends on a number of things:  the experience you are seeking, the business results you want to achieve, and how flexible you need your collaborative architecture to be.

For example, would you like to do real-time video communications with your customers using WebRTC? Do you plan to put on webcasts and virtual events at your company to save on travel costs?  Will you deploy private or hybrid cloud models to achieve more architectural agility? Are mobile video apps part of your BYOD strategy? Maybe you would like to do all of these things.

An important part of achieving an exceptional collaboration experience is integration. For users to have a productive and seamless experience, you must implement a fully converged solution and take steps to ensure user adoption. Cisco Services helps that “delightful” experience emerge on a browser or in the boardroom by putting technology and complexity in the background.

The integrated video experience Read More »

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