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The We’re Listening Blog Series: Learning from our Customers at Cisco Live

The “We’re Listening” blog keeps you in the loop about what Cisco is hearing from our customers and partners, and what we’re doing to address your top pain points. Teams across Cisco work together to fix these areas of concerns, and in this blog, you’ve heard from some of the experts who lead the improvement efforts. At the center of their efforts is Cisco’s Ease of Doing Business program, which looks at all the customer and partner feedback from surveys, individual meetings and conferences to determine the biggest pain points, and then pulls in the right people from across Cisco to make change happen.

The Ease of Doing Business team recently returned from Cisco Live, where they captured valuable feedback from our customer and partner attendees. I’ve asked Steve Morrisey, who leads the program, to summarize his top moments from Cisco Live, and to give us a hint at the changes we have in the works.

smorrise By Guest Contributor Steve Morrisey

A few weeks ago, my team and I attended Cisco Live 2013 in Orlando, Florida. Cisco Live is always a valuable opportunity for us to connect with customers and partners. Whether in formal sessions, hallway conversations or via social media, you give us great insight into your experience doing business with Cisco, telling us what’s working and what we need to fix.  Read More »

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Raising the Bar at Cisco Live 2013 (Orlando) with the Social Media Hub

Cisco Live 2013 (Orlando) was bigger than ever this year. There was a record breaking 20,000 registered customers, partners, press and analysts. More than 200 of our top partners were in the World of Solutions, representing a year-over-year increase in partner participation. Our host was none other than Blair Christie. She informed and wooed the crowd, tying together the major themes and highlighting special details throughout the week. Along with showcasing the latest and greatest Cisco gear, services, and thought leadership, there was something new this year. There was something special—the Social Media Hub.

The Social Media Hub is ready for day 1.

The Social Media Hub is ready for day 1.

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Cisco Service Discovery Gateway – Enabling Zeroconf in Enterprise Networks

Cisco Service Discovery Gateway – Enabling Zeroconf in Enterprise Networks

I’ll admit it: I’m what others call an Apple fan boy. One of the many reasons for being one is the polished user experience and the ease-of-use of their products. One of the underlying technologies that enables the user to discover devices and services on the network is Zeroconf or, as Apple calls it, Bonjour.

Zeroconf consists of three major components:

  • Address auto configuration,
  • Naming –and–
  • Service discovery.

If your network doesn’t have a DHCP server or you haven’t statically assigned an IP address to your host, most operating systems will use an automatic private IP address. I’m not going into much detail on address auto configuration except that this is typically done using a technique called APIPA (Automatic Private IP Addressing) for IPv4 the host will use the famous 169.254.0.0/16 addresses or, in case of IPv6, by using link-local addresses only (FE80::/10) which has been designed into IPv6 as a basic functionality from day one. Also, naming is not of much of a concern in the context of this discussion. However, it is worth mentioning that Zeroconf names can contain Unicode characters and whitespace, which can make those names a lot more user friendly and meaningful contrary to pure DNS names.

The more interesting part, as it pertains to Zeroconf, is the service discovery. Read More »

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The Internet of Everything is the Internet of Today

If you were one of the more than 20,000 people who attended Cisco Live Orlando in person or one of the 250,000 who joined us online, you were able to see amazing examples of new ways the Internet of Everything (IoE) is connecting people, process, data, and things. People have asked me how long before they can see the value of IoE in action. Let me be clear: The Internet of Everything is not the Internet of tomorrow, it’s the Internet of today. Our most recent research shows that $1.2 trillion of value is “up for grabs” in calendar year 2013 alone.
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Highlights: Cisco Prime Network Services Controller at Cisco Live Orlando

A couple weeks ago, we wrapped up a very successful Cisco Live event in Orlando for more than 20,000 attendees. During the conference, we announced a new name for our software product formerly known as Cisco Virtual Network Management Center (VNMC).

The new name for VNMC is Cisco Prime Network Services Controller – and in the video interview below, I highlighted some of our new innovations with this product.

 

Over the last couple of years, Cisco Prime Network Service Controller (Prime NSC) has developed into Cisco’s primary management platform for Layer 4 through 7 network services deployment in a cloud or virtualized environment. Today the software supports multiple different use cases for network services, with several hundred customers worldwide.

Cisco Prime Network Services Controller is the control point and management software for the InterCloud solution – providing VM workload mobility between a private and public cloud while retaining the same IP address and Layer 2 connectivity. As outlined in a recent blog post by my colleague Gary Kinghorn, our new Nexus 1000V InterCloud solution for hybrid cloud was a big hit at Cisco Live.  During the InterCloud demonstration at Cisco Live, we showed how this Cisco-created technology allows enterprise organizations to extend their Layer 2 network to public clouds like Amazon Web Services.

The screenshots below illustrate how InterCloud enables the secure migration of a VM to a public cloud environment:

vnmc0626[3] copy

Screen Shot 2013-07-12 at 10.37.27 AM

At Cisco Live, we also announced our new fabric path technology called Cisco Dynamic Fabric Automation (DFA). This new Unified Fabric technology enables simplified network automation and provisioning for both physical server and VM deployments. In the DFA architecture, Cisco Prime Network Services Controller is responsible for managing network services insertion – including firewalls and load balancers – when provisioning or moving VMs.

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