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Cisco Live Milan 2014: Where Hi-Tech meets Fashion and Tradition

I am neither an AC Milan soccer fan nor a connoisseur of haute couture, so it will be no surprise if you wondered what I am doing in Europe’s fashion capital Milan, and that too in the middle of Milan’s wintry January.

Without further ado, I will break the suspense.  Yes, I am one of the few, chosen as Cisco Datacenter leads for the Cisco Live Milan event. You may be thinking I have the best job in Silicon Valley, as I hop from Melbourne to London to Milan to cover Cisco Live worldwide, over the years. You are right, I do have an enviable job, bringing together the best of cisco datacenter technologies that help customers achieve more value for their investment, and I also make sure to have some fun in the process. During this event, I will be bringing you real-time excerpts of the action in the show floor, via social media. In this blog, I want to provide all you Datacenter IT and Networking professionals, highlights of various activities we have on the menu.

Milan

If like me you are fortunate to attend, I am sure you are looking forward to attend the wall-wall keynotes on Jan 28, hosted by Cisco Executives Rob Lloyd and Rob Soderbery. Rob Lloyd will discuss how Cisco and the ecosystem of Cisco’s partners are uniquely positioned to connect the unconnected with an open standard and an integrated architecture from the cloud to end devices In addition,  you’ll have the opportunity to check out the latest innovations in Cisco ACI and Data Center Networking technologies. Let us pick up action at the Cisco Campus and Datacenter area in the World of Solutions.

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Cisco ACI demos are at the center of all action in Datacenter switching. .These demos in particular highlight the growing significance of Cisco as a datacenter infrastructure provider. With the successful introduction of Cisco ACI and its seamless integration with Cisco UCS, FlexPod, vBlock, UCS Director etc, we are able to demonstrate why infrastructure matters and its relevance to applications. I strongly encourage you to check out the Cisco ACI-Open Stack demo that highlights the provisioning and orchestration of a multi-tenant cloud environment and virtual applications through Open Stack, as well as showing integration of Open Stack on top of the Cisco APIC interface. Many of you have been eagerly awaiting the integration of L4-L7 services from Citrix, F5 with Cisco APIC, and we have put together a demo that illustrates the set-up and insertion of multiple network services into an application network, and the routing of traffic to the required services and the virtual workload. Other ACI demos include those that showcase Cisco Nexus 9000 platform programmability and Cisco ACI integration with Hyper-v, but in the interest of time, I will let you discover the exciting details of these demos at your convenience. Besides ACI, we have Unified Fabric based demos focusing on Nexus 7k and Dynamic Fabric Automation, VXLAN integration with Nexus switching platforms etc, to illustrate the comprehensive portfolio of switching products from Cisco. You will not be disappointed at the demo floor as the best and brightest engineers from Cisco business units will be available to engage you in technical conversations.

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Going to Cisco Live Milan? Two keynotes to check out!

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Tuesday of CiscoLive Milan (#CLEUR for the Twitter among you) the keynotes will be wall to wall Rob with Rob Lloyd at 9:30 followed by Rob Soderbery at 11:15.  These should be pretty interesting and give you a good foundation to where Cisco is headed overall and specifically in our core networking.

Opening Keynote with Rob Lloyd,President of Development and Sales, Cisco

Tuesday, Jan 28, 9:30 – 10:45AM

Hear from Rob Lloyd on how Cisco and the ecosystem of Cisco’s partners are uniquely positioned to connect the unconnected with an open standard and an integrated architecture from the cloud to end devices. Rob will share his vision of the Internet of Everything and examine the industry trends and technologies that are making that vision a reality.

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Introducing Cisco Prime Service Catalog version 10.0

I’m excited to announce the recent release of our next-generation service catalog software, Cisco Prime Service Catalog version 10.0.

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As previously introduced in my colleague Song’s blog post, Cisco Prime Service Catalog is an industry-leading IT service catalog solution for any managing any type of service request – from desktop to mobility to data center. If you aren’t familiar with our product already, make sure to watch this video:

In most organizations, there is no single system or “app store” that end-users can use to request all the IT tools and services they need to do their job.  There are typically different siloed processes for ordering, fulfilling and tracking each of those IT resources (e.g. mobile devices, laptops, applications, infrastructure, access to systems). And with the continued proliferation of new technologies and applications, this has become increasingly frustrating for end-users – and more challenging for IT service delivery teams. Cisco Prime Service Catalog provides a modern and unified approach to solve these problems, with a simple and user-friendly service catalog that eliminates the complexity of ordering services across these different IT silos.

The results? Increased productivity for end-users.  Faster and more efficient IT service delivery. Higher IT customer satisfaction scores and greater IT-business alignment.

So what’s new in the latest version of Cisco Prime Service Catalog? Version 10 is packed with several new features and enhancements, including:

  •  A next-generation HTML5 user interface with new capabilities. The user experience for our IT service catalog was inspired by consumer internet sites and app store concepts, and developed in collaboration with Cisco’s own IT organization.  In this modern new user interface, end-users can easily search and filter for different apps and tools to find specific services, select and configure the options they want, and place them in their shopping cart.

Depending on who they are in the organization, end-users will have a different view of the catalog – based on role-based access controls.  So your employees can search and browse through the catalog to find and download different mobile and desktop apps:

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And your developers can sort and filter for standard application stacks that they need for testing and development:

Service Catalog | Cisco Prime Service Catalog

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  • Flexible policy frameworks to enable greater control of available IT services. For example, we’ve added new quota functionality for managing IT resource requests.  Quotas are especially useful when automating the delivery of finite resources like storage or compute capacity, or managing against departmental budgets or grants.  Another examples is our new policy alerts and enforcement for lease expirations, to notify users before auto-expiring their access to particular resources. Providing your users with the option to automatically extend or cancel their lease can improve resource utilization and increase customer satisfaction.
  • Finance and demand management enhancements for showback and a “bill of IT”. All IT service providers charge for their services, but the concept of pricing and costing is still new for many enterprise IT organizations.  Showback is a typically starting point, and we’ve added new capabilities to differentiate pricing for different classes of service (e.g. gold, silver, bronze) for different departments or tenants. Chargeback is often challenging for many IT departments to implement organizationally, but showback can provide a “bill of IT” with the details of who is using how much of what – without actually implementing cross-department charging. In other words, it shines a light on actual IT consumption and costs. In this new release, we’ve also made it easier to integrate with 3rd party billing systems and tools (e.g. Cloud Cruiser) to help automate financial cross-charges between departments

You may have heard the buzz about the internal Cisco IT deployment of Cisco Prime Service Catalog, dubbed the “eStore”.  It’s been featured in a number of articles in the media as the internal enterprise app store that powers Cisco’s BYOD and mobile apps program – and provides Cisco employees with a one-stop shop for all IT services (from desktop to data center).  If you’re attending Cisco Live in Milan later this month, you can learn more about the case study in this “Inside Cisco IT” session here.

Another service catalog case study that we’re featuring at Cisco Live Milan is Steria.  Steria is a great example of one of our service provider customers in Europe; they’ve used Cisco Prime Service Catalog to enable on-demand, self-service delivery for a broad range of IT workplace services, including desktop and mobile applications. You can read more in my earlier blog post – or if you’ll be in Milan, check out the session here.

During the week of Cisco Live Milan, you will also hear more about Cisco Prime Service Catalog version 10.0 in the context of our soon-to-be-announced new release of Cisco Intelligent Automation for Cloud (IAC). Cisco Prime Service Catalog is one of the bundled components within this cloud management software solution, so the enhancements in version 10 are also reflected in the upcoming new release of Cisco IAC.  You can join one or more of the Cisco Live Milan sessions listed here to learn more about Cisco IAC.

In the meantime, check out http://cisco.com/go/service-catalog to learn more about Cisco Prime Service Catalog.

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Connecting Manufacturers for Productivity, Growth and Time to Value with the Internet of Everything

As 2014 kicks off and gets rolling, the economic supply-and-demand landscape is starting to look much different than recent years.  Many manufacturing companies are rethinking strategies, investments and competitive approaches to take advantage of an emerging industrial renaissance globally. Savvy manufacturers are utilizing the Internet of Everything (IoE) to converge and secure real-time visibility between business networks (information technology, IT) and control and automation systems (operational technology, OT) and to reduce costs, improve uptime, increase asset utilization, and lock-down on end-to-end security.

In fact, as part of our overall industry presence, we will be discussing this very topic at an upcoming session at Cisco Live Milan. At the “Connecting Manufacturers for Productivity, Growth and Time to Value with the Internet of Everything” (session # BRKIND-1229), held on Wednesday 29 January at 4:30 pm, we will discuss how IoE solution architecture provisions immediate, secure access to plant performance and production automation systems for management and expert teams worldwide, providing open-standard, IP-based communication and control infrastructure for production operations.

Many of our customers tell us that because Cisco’s solutions for manufacturing have proven, validated architectures, we reduce the risk for operations and control engineers.  In addition, we provide them with access to networking knowledge, design guidance and expertise and more, so they can rapidly deploy smart and connected factories.  If you are coming to Cisco Live Milan, please join our Cisco Manufacturing Industry and IT/OT Business Group executives and subject matter experts to learn more about best practices for this growing segment.  Similarly, for the Oil and Gas industry, we have a session called “IoE in Action: Solutions and Case Studies in Oil and Gas” (BRKIND-1230) which will offer guidance and strategies to companies in this segment.

Cisco Live Milan is a chance for you to learn more about networking issues for industrial environments and figure out how to leverage IoE to meet your goals – whether it’s reducing costs, speeding time to market or improving operational effectiveness.

If you are already registered to attend Cisco Live Milan, you can register to attend this session on your Cisco Live Schedule Builder today.  For more general information on Cisco Live, please visit the main event website here.  See you in Milan!

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Hitchhiker’s Guide to onePK

Cisco Live Milan is around the corner and I’m getting my session, The Hitchhiker’s Guide to onePK, ready for it’s European debut.  While it’s lovely to be in the CiscoLive Distinguished Speaker Hall of Fame, putting a good presentation together hasn’t gotten any easier.  The hard questions still need to be asked:  Do I have too many slides?  Have I crossed the line between technical and boring?  Will the demos work?  Will anyone laugh at my jokes?

And perhaps most importantly for this session: does anyone read Douglas Adams any more?

Here’s why.  I borrowed the title of Douglas Adam’s iconic Hitchhiker’s Guide to the Galaxy for good reason.  The original Hitchhiker’s Guide follows an ordinary guy, Arthur Dent, as he is unwillingly dragged into an intra-galactic adventure, with little more than the Guide, a pint of beer and a packet of peanuts to see him through.  Faced with the vast and confusing world of Software Defined Networking (SDN) and programmability, network engineers are in a position to know exactly how Arthur Dent felt.  New buzzwords, emerging standards, an abundance of marketing slides with vague but brightly colored blobs, and a lot of talk about programming languages can be disorienting to the best of us.

Enter the Hitchhiker’s Guide to onePK.

Notice that I did not call my session the Hitchhiker’s Guide to SDN.  SDN calls for more of an Encyclopedia Galactica than a Hitchhiker’s Guide, if you know what I mean.  Instead, my aim is to take a deep dive into one aspect of network programmability that network engineers can really relate to: onePK. Read More »

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