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Cisco Certified Refurbished Equipment Opens Doors, Close Deals, and Builds Trust

July 9, 2012 at 11:11 am PST

There’s no doubt about it. For some of your customers, budgets are tight. And while the economy is trying to recover, the outlook continues to be uncertain. On the upside, this presents an opportunity for partners to help customers stretch their dollars.

Just ask Cisco Silver Partner TERACAI Corporation. In a recent interview, the firm’s Senior Market Development Manager, Brett LaCourse, shared one of his company’s success secrets. It’s a “secret” you can begin to apply in your own practice today.

Here’s a hint:

“We consider Cisco Capital, in particular, Cisco’s Certified Refurbished Equipment program—another tool in our belt to help grow our business,” said LaCourse. “It’s a strategy that helps our customers save money, with the option of using leftover funds to accelerate architecture-based projects.”

Read more to learn about the benefits of this approach—for you and your customers. Read More »

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Cut Costs, Go Green with Cisco Certified Pre-Owned Equipment

Cutting costs is always a priority. And if your customers need to purchase new products, they likely will want to find the best deal. Did you know that one of the best ways they can do that is by purchasing Cisco Certified Refurbished Equipment?

Pre-owned equipment is Cisco hardware that has been fully refurbished to Cisco factory specifications. It’s backed by the same warranty, and has the same maintenance and support options as new Cisco products. And…Cisco Certified Refurbished Equipment can be had at discounts of as much as 30% off new product prices!

But did you know that less than 5% of Cisco channel partners currently take advantage of the availability pre-owned equipment for their customers? I got the chance to chat with Maryann Von Seggern--senior director, pre-owned equipment, Cisco Capital--and she filled me in on why partners should consider Cisco Certified Refurbished Equipment for their customers’ networks, how the equipment is certified, and the financing available to partners for Certified Refurbished Equipment.

Keep reading for my full Q&A with Maryann. Read More »

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Accelerate Sales and Get Support in Your Local Language By Calling Cisco Partner Advisor

We know that Cisco partners are often on the go, catching up on work at the airport or getting a few things done at a café. But what happens when you’re looking for specific non-technical information about Cisco programs or promotions, and you need help getting your question answered?

Find out how Cisco Partner Advisor helped these partners get the answers they needed, and how to leverage this resource yourself.

How can Partner Advisor help you? Read on for specifics on what you need to know about Partner Advisor.
Read More »

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Got Questions? Call Cisco Partner Advisor to Get the Answers!

When you’re trying something new, it definitely helps to have someone walk you through it. (I’ve certainly felt that way countless times when I’ve had to assemble one of my daughter’s toys.)

In that vein, consider Cisco Partner Advisor your source for getting questions answered: Partner Advisor can help new or existing Registered and Select Certified Small Business partners get started with Cisco. Partners can talk or chat online for free with a Partner Advisor agent to get non-technical information about on-boarding, programs, promotions, marketing, and financing, or to get help facilitating deals and sales opportunities.

Partner Advisor agents have expertise with the Quick Pricing Tool (QPT), and Cisco Capital offers—resources that are suited for Small Business partners. They can also help you enroll in the VIP-Express quarterly incentive program, formerly known as PDF.

Partner Advisor launched in February, and the service has been made available to partners in 28 countries to date. Since May there have been over more than 30,000 conversations with Partner Advisor agents, and many partners have praised  Partner Advisor for helping them increase their knowledge about Cisco products, expand into new markets, and  navigate Cisco online resources more efficiently. Here’s what some partners just like you are saying about Partner Advisor. Read More »

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Why Small Business is Serious Business: Cisco continues Portfolio Expansion

You’ve heard us say it before, there’s nothing small about the small business initiative at Cisco. Rick Moran, our WW vice president of SB Solutions Marketing, has this week been discussing our latest news with ‘connect’ and ‘secure’ products focused on Small Business with analysts from across the globe.

The launch this week is particularly exciting as it includes a expansion of the “built for small” portfolio with a range of Ethernet switches, a business-class network security Firewall as well as a backup Service for storage products and the financing offers and options for small business to go with them.

It’s an exciting time for small businesses to evaluate their needs – there are lots of challenges for growing businesses to overcome, but lots of solutions to those needs as well. And yes… cost is a major component of successfully running IT, that’s why Cisco Capital is currently offering competitive financing for small business customers so they can get the technology they need to stay competitive and profitable. Three-year, 3 percent financing in the U.S and zero-percent financing in Europe and Canada is now available to small business customers.

Of course, we’re always listening to our customers, acting on their feedback and developing new solutions that can help drive their business performance to the next level. Analyst feedback is a great prism through which we can look at the challenges, and opportunities for small businesses, and so discussions with analysts really build on this process and are an invaluable part of helping us to push ourselves and our products as far as possible.

Our latest discussions re-iterated many of the key things that matter to a small business – good value, ease of use and reliability. Small business remain hungry for advice on how they can innovate, while keeping things simple. For example, we recently ran a Talk2 Cisco webinar session  on how small businesses can gain an edge on the competition. Ian Pennell, senior vice president for Cisco’s small business technology group and co-lead of Cisco’s small business council, and Andrew Sage, vice president, worldwide small business sales, enjoyed discussing many of these issues and answering small businesses’ questions on these areas. To paraphrase one of the analysts we were speaking with, ‘small can still be complex we still want quick and easy to use solutions’. Amen to that.

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