In 2011, only 30 percent of global manufacturing companies plan to increase spending on social media and community marketing, according to a March report from Forrester Research titled Bigger B2B Marketing Budgets Come With Great Expectations. That compares with 53 percent of pharmaceutical companies and 50 percent of business and professional services companies.
At Cisco, we’re leading the way to change all that. Also, you may have noticed that Cisco manufacturing also has a presence in other social media outlets, but you may not know how or if they are linked together – or even if they are part of the same effort. To that end, I wrote this blog to describe and link to all of our social media efforts in one place.
Centuries ago, medieval mapmakers used to draw dragons and other mythological creatures on maps to indicate areas that were uncharted, and therefore potentially dangerous. One particular map, the Hunt-Lenox Globe, contains the phrase: “HC SVNT DRACONES,” Latin for “here are dragons.”
When examining social media and the potential effect it can have on one’s professional and personal landscape, I sometimes feel that all social media such as Twitter, Facebook, LinkedIn, etc. should, somewhere near the copyright, contain the phrase “here be dragons.”
The amateur Art Historian in me would also like to see a beautiful image like the one above accompany the warning, too, but that’s less important.
For all its wonders, Social Media can be a dangerous thing. Read More »
“The economic challenges that began in 2007 continue to have a lasting effect on our society, and the education sector has been one of the hardest hit. In total, 85 percent of the country’s 14,000 school districts have been forced to slash their operating expenses.” (Innovation in Tough Times) This contraction has left many educators in a difficult position. Yes- there have been many negative outcomes that have resulted because of the downturn, but there is a silver lining.
Education has changed little to none in the past 150 years. I am a member of the millennial generation, and I have been a participant of the public education system for almost 14 years. Overall, I have had a decent experience. However, the experience that I had was nearly identical to the one that my parents had over two decades ago. For me, almost every school day was indistinguishable. Monday through Friday I’d reluctantly wake up at the unearthly hour of 7 AM, rush to school, sit through six hours of lecture, go to practice, come home and unload my 30 pound backpack stuffed with outdated textbooks, then read and prepare for yet another day of school that awaited me the next morning. Frankly, this monogamous chain of events caused me to disengage with the learning process.
I am a member of the millennial generation, and I have been exposed to the education system for nearly 14 years. Recent analysis of Cisco’s International Education Survey prompted me to reflect on my experience as a student. This passage is the second in a two-blog series that portrays my perspective on how and why technology will benefit every facet of teaching and learning.
This blog represents my interpretations on technology’s aid in the evolution of how teachers teach.
Hello, my name is David. I want to tell you a story. It’s a story about the people who imagined that there might be a way to enable humans to communicate across time and space. It’s about their passion and determination to pursue that dream, to boldly explore all the possibilities.
It’s also about a series of events that led us to the invention of new technologies, to the development of new systems and the ongoing investment in essential network infrastructure that enabled a bounty of telecommunication innovations that would ultimately benefit all humanity.
This story began to unfold more than 150 years ago. Since then, there’s been rapid progress. In fact, people are now accessing many types of multimedia content on a multitude of connected devices. The “connected life” reflects our desire to have many integrated services and experiences that are available anytime, anywhere, and on any device.
Today we’re launching a new project.
Welcome to the Connected Life Exchange – an evolving narrative about how people connect, communicate, and collaborate.