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Cisco IT’s User Experience Playbook: Feedback Systems and Sentiment Analysis

For us to make user experience (UX) a pervasive, positive experience for users across the company, we need to put feedback systems and sentiment analysis in place. This process helps enable continuous improvement and in-the-moment feedback. That’s what Chapter 4 of our Cisco IT User Experience Playbook is all about.

How do we know the impact our services are having on our user base? And how do we better know where to prioritize our improvement efforts? The IT service owners know what the users have to say because we empower employees to communicate their opinion. Through closed-loop communication, we enable a process of Listening, Analysis, and Action.

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Cisco IT Promotes STEM Initiatives

My previous blog about science, technology, engineering, and math (STEM) highlighted examples of how Cisco IT is supporting STEM initiatives through mentoring, IT training, and job programs with schools in local communities. Here I’d like to spotlight the Boys and Girls in Leadership and STEM program, which aims to motivate middle school youth to consider STEM careers and to find their inner leader.

A large group of Cisco IT volunteers, led by four talented and motivated females, implemented this program over the course of three months. Originally it was intended to reach only girls and promote STEM and leadership, but the organizers quickly concluded that true positive impact would be best achieved by equally reaching out to both genders. The approach follows a systematic, scalable framework that immerses these young minds in technology, leadership, teamwork, and the art of the possible.

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Cisco IT’s User Experience Playbook: Content, Search, and Collaboration

Have you or one of your co-workers ever said “I can’t find my stuff!”? We’ve heard it a lot. Chapter 3 of Cisco IT’s User Experience (UX) Playbook is dedicated to never having to hear “I can’t find my stuff” again. 

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Why Are We Reinventing Our Marketing Function?


  Reena Tiwari


Our customers’ expectations and buying behaviors are changing, and more brands compete for their attention. We either need to reinvent our approach to marketing or risk losing business to our competitors.

The big change in buying behavior is that most of us now research a product online before we ever meet with a salesperson. This is true whether we’re looking to buy a washing machine or IT infrastructure.
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Cisco IT’s User Experience Playbook: Deliver a Consistent, Unified Experience

In my last blog, I introduced Cisco IT’s Playbook for Ensuring a Pervasive User Experience. We consider user experience (UX) a strategic priority that requires cultural change. The playbook is our guide for ensuring that this priority becomes part of our DNA. Each chapter of the playbook lays out ways that we can improve UX, and make it a pervasive, positive experience for users across the company.
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