As I am sitting in heavy traffic on the way home from work, my finger tips tapping impatiently on the steering wheel, my mind wandering… I suddenly think of the Chinese program that I am so glad to have recorded on TV. Without this convenience, I would have missed it.
I can’t help but reflect on how big the opportunity is for companies to deliver information via pre-recorded, on-demand, interactive video.
Just recently, I was talking to my colleagues about how different time zones often make it difficult to attend conferences live. Thankfully, we can access the recordings. These can save so much time and let us catch up with the topics that matter most to us.
One of my colleagues also pointed out how valuable the leadership briefings are to keep employees informed. Although we’re based in the UK and Cisco headquarters are in California, we do like to get regular updates and feel involved. She said that she watches the meetings on demand from her laptop or on her iPad while travelling.
If only more companies made more of their communications available in this way… Read More »