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Cisco Marketing Velocity: Replays and Final Thoughts

May 15, 2014 at 6:53 am PST

I spent a great week in Chicago at Cisco Marketing Velocity and, as promised, now I’m back to share one last quick recap of the event, including the replays of the speakers’ sessions.  Hopefully you had a chance last week to take a look at my entry on Velocity about the partner award winners and VP of Global Partner Marketing, Sherri Liebo’s wrap up interview last Thursday.

I saw some fantastic presentations last week, and of course I received some wonderful feedback from partners. We all talked about becoming a “marketer of the future” and I was able to capture some thoughts on how to make the transition to marketer of the future and just what that term means. See what your colleagues, our speakers and Cisco executives have to say about making the transition to become a “marketer of the future.

What do you think it takes to be the marketer of the future? Be sure to let me know in the comments section. Read More »

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Cisco Marketing Velocity: Integrated Marketing Campaign Award Winners and More

May 7, 2014 at 12:14 pm PST

Sherri Liebo, Vice President, Global Partner Marketing opened up the second day of Cisco Marketing Velocity by taking a quick look back at day one of the event through the eyes of some of Cisco’s partners. Since we are bringing you the Marketing Velocity experience via this blog, I invite you to watch the same video, and see what several of our partners had to say about why Marketing Velocity is important to them.

Immediately after the video, Sherri brought Karen Walker, Senior Vice President, Marketing onto the stage to help present awards for the best integrated marketing campaigns. The award winners for each region are recognized below by company name, campaign name and the name of the people accepting the award: Read More »

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Cisco Partner Weekly Rewind – May 2, 2014

May 2, 2014 at 7:30 am PST

Each week, we’ll highlight the most important Cisco partner news and stories, as well as point you to important, Cisco-related partner content you may have missed along the way. Here’s what you might have missed this week:

Off the Top

Cisco Marketing Velocity is next week! If you missed my list of what you need to know before you go to Chicago, be sure to brush up on it so you’re prepared for Cisco Marketing Velocity this year.

My blog will get you up to speed on this year’s speakers, our contests, how to engage in social media, and information on where to get the mobile app.

See you in the Windy City!

SalesConnect is Available

Chuck Robbins announced that the availability of the SalesConnect app was imminent when he spoke at Cisco Partner Summit 2014. Well, Bruce Klein stopped by the Channels Blog this week to let us all know you can download the app now.

Use the mobile app to quickly access the latest sales collateral, demonstrations, training and proposals. Be sure to download SalesConnect and let us know what you think of the new app! Read More »

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SalesConnect App Now Available

At this year’s Cisco Partner Summit, Chuck Robbins announced the upcoming availability of SalesConnect. SalesConnect was originally announced at Cisco Partner Summit 2013 in Boston and we promised then that we would have a functional version within 18 months.

SalesConnect screenshot2Well as Chuck suggested in Las Vegas, we are ready for the SalesConnect app to go live, and you can download it starting today. The app is a single point of access for you to quickly access the latest sales collateral, demonstrations, training and proposals on a mobile device. The content can be rated and recommended by your peers, and covers solutions that Cisco sells today, along with the latest launches.

All of that combines to help you build the most compelling message for your customers. If you saw the live demonstration at Cisco Partner Summit, you know just how handy SalesConnect can be. If you missed the announcement at Cisco Partner Summit, check out our short demo to get an overview. Read More »

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Cisco Partner Summit 2014: Bruce Klein on the Cisco Partner Ecosystem

April 2, 2014 at 7:30 am PST

I can’t believe just one week ago, we were right in the middle of Cisco Partner Summit 2014. What a great event! In case you missed any of the information, be sure to check out the day one, day two and day three recaps from last week.

We have additional coverage of Cisco Partner Summit 2014 coming this week, with more executive interviews and a final recap on Friday, April 4.

Bruce Klein, Senior Vice President, Worldwide Partner Organization took time out for an interview right after wrapping up Cisco Partner Summit last week. He sat down with the Cisco Social Media Team and gave us his thoughts on the event, the Cisco Partner Ecosystem and key partner takeaways.

It is always great to speak with Bruce and I hope you found this interview helpful. We will have more coverage on Cisco Partner Summit tomorrow, so let’s keep the conversation going. As always, let me know how we are doing in the comments section below.

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