Unless you’ve been living under a rock for the last two weeks, you know that the FIFA World Cup is in full swing. Stakes are higher than ever as we move into the semi-finals with more and more people tuning in to cheer on their favorite futbol teams. In fact, FIFA just released a media release yesterday about how this year’s 2014 FIFA World Cup™ has set new records for streaming data traffic around the world. My colleague Ido blogged about IWAN helping with the bandwidth overload caused by the FIFA World Cup last week, so let’s dive deeper and talk about video and high density.
There is no denying it: your employees and customers are streaming video. While the volume of that streaming dramatically peaks around game times during the World Cup, it should be no surprise that today, mobile applications, largely video, are increasing mobile traffic across networks. That’s straight forward: apps + video = bandwidth drain. Combine that with the fact that people are touting multiple devices–think a laptop and a smartphone, maybe a tablet, too. This means high density–lots of clients and devices on a single network. These circumstances trigger three potential yellow cards to cross an IT person’s mind – let’s see how we can avoid them.
YELLOW CARD #1: Rich Media Optimization
As an end-user, the common expectation is that I should get the same crisp, clear, rich media or video experience across all platforms—I don’t care if it’s my phone, my tablet or my laptop: make it high definition. This is harder said than done.
It is not easy to provide the same rich media experience across wired and wireless devices. Traffic from wireless devices has to travel all the way back to the controller in a data center and then back to an access switch before reaching its destination. It’s called the hairpin effect. The result is that video over Wi-Fi could look grainy. That won’t do for the current generation of high definition junkies. Read More »
Tags: App, application, AVC, brasil, brazil, device, fifa, high density, IT, media, mobile, online, streaming, video, visibility, wi-fi, wifi, wireless, wlan, world cup
At Cisco’s inaugural Internet of Things (IoT) World Forum in Barcelona this week, I spoke about how IoT is impacting multiple industries and public sector creating tremendous business value for companies, cities and governments around the world. IoT, which we define as the networked connection of physical objects has made its way from vision to an explicit part of Cisco’s agenda and to a definition in the Oxford dictionary. Together with mobility, cloud, big data, IPv6, and an apps world, IoT is one of the technology transitions that make up the Internet of Everything which includes the networked connection of people, data, process and things.
It is fascinating to see how IoT is rapidly gaining traction. We talked to more than 700 business and global thought leaders from across industries, governments and technologies at the IoT World Forum, who like Cisco, are passionate about innovation and accelerating the advancement of the Internet of Things for their organizations and society as a whole. As we move towards an application economy, we are working to make the world more connected. Barcelona was the logical choice for this Forum as a prime example of a city that understands the IoE vision and has embraced IoT to become a Smart City with the potential for creating new companies, more than 55,000 new jobs and $3 Billion in profits over the next ten years.
As world populations shift to urban areas, community leaders are seeking to transform their cities to solve a range of pressing social and economic problems and capture new opportunities. The Smart City vision with applications like smart parking, smart waste disposal, smart lighting, smart environmental monitoring and, new citizen services offers a path towards building better communities where people want to live, learn and play and where businesses seek to invest. It also enables the creation of urban centers that work more efficiently, effectively and productively.
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Tags: brazil, IoE, IoT, IoTWF, smart
By Jason Kohn, Contributing Columnist
Looking for the world’s hottest markets for Internet and social media activity? It’s not North America, or Europe, or even Asia. The real action is in Latin America.
ComScore recently released a study detailing some of these trends. Among the most impressive: Latin America had the fastest-growing Internet population of all regions in the world, growing 12 percent between 2012 and 2013, and reaching more than 147 million unique web visitors as of last March.
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Tags: brazil, Cisco VNI, ecommerce, Emerging Markets, internet, latin america, social tv, youth
As Cisco’s executive sponsor for Brazil, I had the honor and privilege to launch our new Rio de Janeiro Center of Innovation on August 22.
I am very excited about the opportunities the Rio Center of Innovation can provide to enable growth – this venture is just one of many investments we are making to develop applications and solutions to foster what we call the Internet of Everything – expected to generate $613B in global profits in 2013, and $14.4 trillion of potential economic “value at stake” over the next decade. The facility will support local companies to develop applications and solutions intended to connect the 99 percent of things that still remain unconnected in the world today.
The Rio Center of Innovation will allow local companies to take advantage of some of the foundational technologies Cisco provides. We will join forces with our partners to create software, solutions and innovation for Brazil. Initially, we will support various sectors, such as: oil and gas; sports and entertainment; healthcare; education; public safety and security; and Smart grid.
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Tags: brazil, innovation, Internet of Everything, IoE
Today’s economic development business news frequently includes stories about local digital and technology start-up incubators. What’s happening here that attracts so much attention? Pure and simple, it’s driven by the ongoing quest for communities to support sustainable twenty-first century job creation.
During the industrial revolution the residents of many major cities benefited from full employment, the large employers prospered and the collective local economy thrived. Most people made a good living and the populous was satisfied. But over time, things began to change – slowly at first, the reports of unrest seemed like isolated incidents. Then it happens, the big revelation – the day of reckoning arrives.
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Tags: brazil, Center of Innovation, latin america, Rio de Janeiro, socioeconomic development, WEF