Last week, I tweeted about the Cisco® Visual Networking Index (VNI) Global Mobile Data Traffic Forecast for 2010 to 2015. According to the report, worldwide mobile data traffic will increase 26-fold.
Two major global trends are driving these significant increases: a continued surge in mobile-ready devices such as tablets and smart phones, and widespread mobile video content consumption.
The Cisco study estimates that by 2015, there will be a mobile connected device for nearly every member of the world’s population.
So what does this mean? Well, for one thing, it’s a harbinger that it’s time to get our WAN architectures ready for the flood of video traffic. What happens when you don’t? Aside from the obvious—you deliver a frustrating and dissatisfying media experience—you also put other network applications at risk of going down.
If that’s not enough to spur you to take another look at your WAN, consider my top five predictions for what this tsunami of video traffic might lead to from a cultural trending perspective: