I love it when technology helps connect people. I love it when I can finally see the person I’ve been talking to on the phone and via email for months. I love it when distance becomes irrelevant in sharing knowledge and opinions in real time….even when we’re continents apart.
That’s why I loved every minute of yesterday’s virtual event our Italian team (@CiscoItalia) hosted with Guy Kawasaki (@GuyKawasaki). The concept was simple: connect ~30 Cisco guests in Italy with US social media personality, Guy Kawasaki for an hour of social media pow wow. Did I mention without any travel? The event was delivered over TelePresence in 3 different locations: Milan, Rome and Santa Clara TelePresence Suites (@TelePresence) as part of the Italian team’s #ideaimpresa initiative. This program aims at showcasing new ways to collaborate – wherever we are.
Questions ranged from tips for small medium businesses (SMBs) to the ever-so-popular question: are we overwhelming our fans and followers with information? Guy had an interesting point of view Read More »
Tags: best practices, enchantment, guy kawasaki, social media, TelePresence
From joint reference architectures to education webcasts, the collaboration between Cisco and Rockwell Automation benefits manufacturers. The partnership has empowered corporations globally and now industry experts from both companies are ready to share their best practices and lessons learned.
The upcoming RACES (Rockwell Automation and Cisco Education Series) educational webcast will focus on Securing Architectures and Applications for
Thursday, April 28
9:00 a.m. PST / 10:00 a.m. MST / 11:00 a.m. CST / 12:00 p.m. EST
Growing demands for greater information access accelerate the convergence of manufacturing and enterprise networks and help manufacturers make better business decisions. As critical control systems link to company-wide infrastructures and beyond, new risks emerge that can affect productivity, operational efficiency and functional safety. To ensure the benefits derived from plantwide convergence outweigh risks and threats, it is imperative to follow contemporary architecture design practices that can enhance network resiliency and help protect key assets and information.
Learn From Industry Experts
Speakers Scott Johnston, Principal Consultant for Network & Security Services, Rockwell Automation and Bryce Barnes, Enterprise Vertical Solutions Architect for Manufacturing, Cisco, will discuss the solutions from Rockwell Automation and Cisco to address the challenges of network convergence. Learn the fundamentals and best practices for:
- Securing manufacturing computing and controller assets
- The value a Demilitarized Zone (DMZ) brings to your manufacturing framework
- How FactoryTalk Services and Applications such as FactoryTalk ViewPoint and FactoryTalk
- Transaction Manager can be deployed within the manufacturing framework to leverage the DMZ
To register for this event or to learn more,please click here
About The Cisco and Rockwell Partnership
The Cisco and Rockwell Automation partnership consists of: Read More »
Tags: automation, best practices, Borderless Networks, Control engineers, convergence, educational. education, Ethernet to the factory, Factory, Industrial Automation, Industrial Intelligence, Industry, machine, Manufacturing, operational excellence, plant, RACES, Rockwell, security, shop flloor
By Ken Presti, Contributing Columnist
It starts with a nagging suspicion that things aren’t in synch, and kind of grows from there. Symptoms include long response times, an inability to scale, and sometimes just an all-out failure to keep things working. At one time or another, every company faces the question of whether they have outgrown their IT guy.
The causes can be many, but typically fall into one of two buckets. The most obvious one is the inability of said IT guy to keep up with the changes of the industry and grow with the job. In these situations, the answer may be as simple as getting some additional training, as opposed to looking for someone new. But very often, it’s far more complicated than that. In some ways, Moore’s Law has now been applied to human resources. Managers are expected to get more from the people they’ve got, and next quarter they are expected to get more still. And if you think that’s bad, just wait til the quarter after that. So very often, it is not a lack of ability or a lack of willingness on the part of the employee, it is simply a matter of trying to get too much done with too few bodies.
When faced with such difficulties with your IT support, there are a couple of different ways you can go. The least advisable option is to keep bumping along with the situation you’ve got, due to the budget requirements at hand. Unfortunately, a lot of companies go this route, and they do so at substantial risk. The best choice, of course, is heavily dependent upon how much wiggle room there might be for that line item. For example, you may be able to bring someone onto the team, either as a full-time employee, a part-time employee, or a contractor of some type. In many cases, you may find channel partners in your area who are ready, willing, and able to either meet your IT needs, or at least add additional resources to the equation without increasing your headcount.
But the important part is that management recognizes the critical role that IT plays in the organization, and is willing to provide the extra support, and least as a defensive maneuver to help protect the company’s ability to deliver on business-level objectives. In this situation, it may be necessary to make some pretty difficult choices. But assuming that IT is mission-critical to the company, making such a choice is critical to the bottom line.
The good thing about working with a channel partner is that you can usually find some level of supplementary service that suit’s your company’s budget, whatever that might be. And sometimes the effects of just a little bit of help can far exceed the incremental cost.
Thus, with a little bit of planning, and a little bit of flexibility, you can bring a higher degree of IT efficiency, and oftentimes accomplish that goal while leaving your primary team intact.
Ken Presti has extensive experience in channel program analysis and development. He is the founder of Presti Research. His company focuses on channel and go-to-market programs and strategies in order to help our clients build successful and profitable partnerships with compatible companies.
Tags: best practices, partners, small business, small business technology
Many companies are starting to hire journalists, or experienced columnists with domain knowledge, to help them increase the appetite for and influence of their corporate blogs. Without a doubt, your storylines must be of interest to your target audience and contain meaningful substance within your editorial text. Yes, this is a no-brainer. But there are other things you can do to increase your reach if you’re a big company, or get noticed if you’re a small company. Consider guest blogging. Better yet, consider self-publishing on major media sites.
Huh? Guest blogging just means that you plug into an already existing blog on a third-party site. Self-publishing on major media sites is a different animal. The Service Provider Marketing organization at Cisco has been using a hybrid model of offering traditional press releases to editors and self-published content themselves for about a year. “It’s not paid media and it’s not a typical blog post”, says David Deans (@dhdeans), the champion of self publishing in Cisco’s Service Provider Marketing group. Then what is it? Read More »
Tags: best practice, best practices, content marketing, editorial, how to, media sites, online, self pub, self publishing, site, social media, text
I saw the new Harry Potter movie, The Deathly Hallows over the Thanksgiving break. I don’t want to spoil the movie for those who haven’t seen it yet or didn’t read the last book so if you are one of those people, be forewarned: just for fun and inspired by the movie, this blog post uncovers some lessons the 3 deathly hallows (ooops, did I just slip up and tell you there were 3?) can teach us, social media practitioners.
Ok, so the outcome for us won’t be as devastating as for the Peverell brothers but in order to continue to evolve in our practices, we should keep in mind the following lessons.
1. Elder Wand. (a.k.a. Wand of Destiny). “The wand will never fully work for the new user unless he or she directly disarms, stuns or kills (even in Muggle fashion) the previous master. Rowling has stated that the wand is brutal in its choice of master, and that, whilst most wands have some allegiance to their own masters, the Elder Wand only responds to power.” 1
Let’s look at the significance of the wand more closely and less literally. In order for the wand to keep working, each consecutive owner needs to be Read More »
Tags: best practices, lessons, social media