On May 13, 2010, Cisco launched “What If Your TV Could…?”, a video contest asking consumers to submit creative ideas about what they wish their TV could do for an opportunity at $10,000.
The contest ended on July 13, 2010, and we have had over 175 video submissions in response to Cisco’s question, “If your TV could do anything, what would you want it to do?” on Cisco’s contest website.
Around the globe, people tuned in to view the videos totaling a ground-breaking 5.9 million views on the submissions.
The winners of the $10,000 Grand Prize were announced via a special live Talk2Cisco broadcast via Ustream.tv. Nick and Zack Eagles, produced the winning video “Best Friend” focusing on the importance of television in a person’s life.