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Cisco Scores Three 2011 Event Marketer Technology Awards

December 28, 2011 at 9:00 am PST

I wanted to dedicate this blog post to sharing the best practices from three of Cisco’s social programs which were recently awarded the 2011 Event Marketer Technology Awards. Cisco Live and the Cisco Event Mobile Application were honored for their excellence with events integration and custom app creation, respectively, while the Global Sales Experience (GSX) campaign was noted for delivering content that was both educational and entertaining. In introducing you to the strategies implemented by each of these award-winning hybrid programs, I hope you find them interesting and useful to apply to your own social campaign, event, or mobile app!

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Well That’s Awesome: WebEx Named Top App in Apple Rewind 2011 for Business

Thank you Tommy Tian (@tommytian) for the Tweet and the good news! He spotted the honor and tweeted the photo below! We are thrilled to have made the list and it’s a great way to wrap-up the year. If you don’t already have the free WebEx Mobile app, this page provides links to the different versions.

That’s right; it’s absolutely free and allows you to join meetings from your device as long as you can get to the Internet. You’ll need a WebEx account to host a mobile meeting, but you can get one for as low as $19.99/month.

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Recognizing Stars of the IT Industry: And the Winners Are…

November 28, 2011 at 12:20 pm PST

The movie industry has the Oscars, the music industry the Grammys, but what about the IT industry? How do we recognize the top performers, the stars, and those behind the scenes making the magic happen? One could argue that CRN’s Top 100 is about as close to a channel award shows as you can get, minus the red carpet designer gowns and tearful acceptance speeches.

This year’s CRN awards are out and we’re happy to report that several Cisco executives were recognized on the Top 100 list:

  • Rob Lloyd in the category of “Channel Advocates”
  • Edison Peres in the category of “Channel Sales Leaders”
  • Keith Goodwin in the category of “Channel Services Leaders”
  • Chuck Robbins in the category of “Channel Strategists”
  • John Chambers in the category of “Influential”

The awards were based on nominations from solution providers who rank executives based on a number of criteria: channel influence, effectiveness and visibility, as well as business and sales impact. CRN also factored in channel sales volume, channel investment and resources, channel advocacy and visibility, and performance in UBM Channel research projects with a panel of UBM Channel editors making the final ruling.

Thank you for voting for Cisco in these awards. We’re proud to see that a number of partners made it to the list as well and congratulate the winners.

Of course, what would an award be without an acceptance speech?

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Cisco Systems Ranked #1 Most Engaged Brand on Twitter

November 22, 2011 at 9:04 pm PST

Thanksgiving is a special time of the year when we take the time to voice our appreciation for the people in our lives and reflect gratefully on everything we have. With Thanksgiving right around the corner, I’d like to take this opportunity to thank our @CiscoSystems Twitter handle managers for keeping us all in the know and congratulate them for being recognized by CommPRO.biz as the number one Most Engaged Brand on Twitter. Read More »

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Diversity Awardee Reveals Hard Work Is Not Enough.

Kimberly Marcelis, Vice President of Strategic Planning at Cisco

We’ve been pondering our collection of inclusion and diversity awards sitting in our San Jose office. Some are inspired and even practical, like the glass bowl with a plaque stating “fill with candy and share”. And then serendipitously, I came across an employee account from our recent participation at the NELI (National Eagle Leadership Institute) Awards that re-ignited the real stories behind the glass ornaments in our awards cabinet. Read More »

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