With NAB in full swing this week, everyone is talking about delivering video services. Makes it a good time to discuss how Copenhagen (Denmark) based service provider Nianet has combined an extensive fiber deployment (100K+ km ) with a new investment in their IP network to offer video conferencing as a cloud service to business customers. For the small and medium sized business owner, you get big business productivity. Lease video conferencing on demand!
Nianet, which offers high-speed fiber communications throughout Denmark also distributes content from its sister company Waoo. They are now seeing the impact of companies increasingly producing their own video content, and therefore demanding faster and more symmetrical high speed data connections. The combination of fiber and high performance routers results in much faster speeds on both up and downstream.
“Businesses have really taken video communication as an alternative to physical meetings, and the technology is now spreading also from dedicated telepresence rooms for desktops and mobile devices. This places greater demands on both up and downstream, and Nianet has chosen to expand its backbone with twelve Cisco ASR 9000 routers to meet the increasing traffic and quality needs.
We also offer video conferencing as a cloud service to companies that want to begin with HD video communications. It therefore becomes easier to implement a full videoconferencing setup since we provide the server space, management software and plenty of bandwidth,” says Rasmus Helmich, CEO of Nianet.
Widely deployed from the core to the edge, IP/MPLS has achieved huge success as a mature, standards-based technology now deployed by virtually every service provider worldwide. As a result, the industry has chosen to extend IP/MPLS and develop a transport profile called MPLS-TP (MPLS Transport Profile). MPLS-TP is the packet transport technology of choice being developed by the IETF to allow service providers to cost effectively migrate existing transport networks to packet based solutions.
Recently EANTC conducted an MPLS-TP Interoperability Event which focused on testing and demonstrating interoperability of key IP/MPLS and Carrier Ethernet features between multiple vendor platforms. This represented a critical technology demonstration for service providers as they begin their migration to packet transport networks.
Let’s face it - dancing cats are cute and apocalyptic visions of the future without IPv6 can be entertaining, but a glitch or two…or a “video not available” won’t violate any service level agreements. But what happens if the FIFA World Cup broadcast goes down? Or the “Auburn-Alabama” football game? Or the amazing live video feed of those copper miners in Chile being rescued? Millions will know immediately, and if it’s a paid event - millions of dollars of advertising or pay-per- revenue could be lost.
As it happened previously with voice, video transport is now moving from TDM to IP and this brings many benefits in terms of flexibility, the potential for application integration, and the opportunity to reach new customers watching on mobile and computing devices. However, this creates a new set of challenges for today’s operators - to not just carry a diverse set of video formats, but also to more endpoints while still ensuring a uniform high quality of experience.
Growth in enterprise and consumer services, including cloud computing, video and collaboration services, are some of the key customer trends that underpin many service providers’ decision to further invest in Carrier Ethernet technology. And Tata Communications is no exception.
On Tuesday, Tata Communications, a global service provider and a leader in the Ethernet market, announced that it has selected the Cisco® ASR 9000 Series Aggregation Services Routers to support its new global Next Generation Ethernet Network; and is using the Cisco ASR 9000 to deploy the first global 802.1ah Provider Backbone Bridging (PBB) network.
In plain English, this means that Tata Communications’ customers will benefit by having a larger variety of services delivered with greater scalability, reliability, efficiency.
All existing and new services will be delivered with geographic specificity to minimize latency over a highly efficient network. Migrating to 802.1ah PBB will give Tata Communications a network that can deliver multipoint services more efficiently, while at the same time being able to handle a higher volume of services.
This should be exciting news for Tata’s customers specifically as well as the industry in general. The Cisco Visual Networking Index (VNI) Forecast for 2009-2014, projects that global Internet traffic will increase more than fourfold to 767 exabytes, or more than three quarters of a Zettabyte, by 2014. This amount is 100 exabytes higher than the projected level in 2013, or in other words an increase equivalent to 10 times all the traffic that traversed Internet Protocol Next-Generation Network (IP NGN) in 2008.