As you may have read, Apple’s iOS 8 will come with some changes to the way MAC addresses are exposed in Wi-Fi probe requests. Apple’s intent was to provide an additional layer of privacy for consumers and target those companies that offer analytics without providing any value to the end consumer. We’ve been getting some questions about what this means and how it impacts our Connected Mobile Experiences (CMX) solution, so we wanted to clear this up for our customers.
What does this mean for you?
First and foremost, Cisco has always been dedicated to privacy for our customers and their end-users. There are four aspects of privacy that are built into our CMX solution:
1. Anonymous Aggregate Information: All analytics are based on aggregate, anonymized location data.
2. Permission-based: Users have to opt-in to join a Wi-Fi network or download an app
3. MAC Address Hash: Users’ MAC addresses can be hashed before exposing to 3rd party apps
4. Opt Out: End-users are always presented with the option to opt out of location-based services
The true value of CMX analytics for organizations is in aggregate location data to be used for business analysis to improve the customer experience for end-users. Providing customers with high performing Wi-Fi not only keeps always-on mobile users happy and opens the doors to delighting customers with more personalized experiences, but also helps provide more granularity to those aggregate trends to feed back into the experience creation machine. Win-win.
What does this mean for our CMX value proposition? Read More »
Tags: address, aggregate, analysis, analytics, App, Apple, application, Cisco, cmx, connect, consumer, customer, data, download, engage, experience, IOS, ios 8, ios8, lbs, location, location based services, location-based, login, mac, mac address, market, meraki, mobility services engine, mse, network, onboard, permission, Presence, privacy, probe, probe request, services, trend, value, value proposition, wi-fi, wifi, wireless
In just two years, indoor location technology has taken off and attracted a lot of buzz across industries, from retailers to healthcare. But it’s no longer a conversation about just Wi-Fi – the introduction of beacon devices, including iBeacon, has added a new dimension to location technology for IT and their line of business counterparts to grapple with on how to leverage it to better reach their customer base.
Some customers have been asking about beacon technology and how it fits in with Wi-Fi, so let’s start from the beginning:
How do beacons work?
Beacons are sensors that send out Bluetooth low energy (BLE) tracking tags. These sensors can be placed around a venue, such as a store, and a mobile device can pick up the BLE signal and determine that it is in close proximity. When a mobile app is built off of this technology, it can be used in interesting ways to interact with the end user, such as notifying a customer of a promotion for an item they are close to.
I’m having trouble differentiating Wi-Fi and beacons. What do I need to know? Read More »
Tags: access, analytics, Apple, beacon, BLE, bluetooth, byod, Cisco, cmx, consumer, customer, deployment, device, dimension, Enterprise, GPS, granular, Guest, healthcare, ibeacon, indoor, Indoor location, IT, lbs, line-of-business, location, location based services, marketing, mobility, mobility services engine, mse, network, operation, productive, productivity, proximity, retail, sales, tag, technology, track, tracking, wi-fi, wifi, wireless, wlan
As the famous saying goes, “Good things come to those who wait”. Delayed gratification – person’s ability to forgo a smaller reward now for a larger reward in the future – has been linked to better life outcomes as demonstrated by the often cited Stanford Marshmallow experiment and others. In most cases though, it requires a degree of self-control not easily achievable in today’s fast paced, ever-changing world with new mobile devices, protocols and technologies.
If you are one of the Cisco Wireless customers currently deploying Release 7.0 MD and waiting for the next Cisco Wireless Software Maintenance Deployment Release, the wait is over!
Release 220.127.116.11 has achieved Maintenance Deployment (MD) status.
Release 18.104.22.168 is the recommended MD release for all non-802.11ac deployments. For 802.11ac deployments, Release 22.214.171.124 (Release 7.6 Maintenance release 1) is the recommended release.
For additional details on Software Release Recommendations and Guidelines, see Guidelines for Cisco Wireless Software Release Migration
Below are top 10 reasons (in no particular order) to upgrade from the current 7.0 MD release to the latest 7.4MD Release.
10. FlexConnect (improved and rebranded H-REAP) with efficient AP upgrade across WAN, BYOD policies support, Flex ACLs and split tunneling. Read More »
Tags: 11ac, 802., 802.11, access point, ACL, analytics, AP, App, Apple, application, Bonjour, byod, Cisco, client, controller, customer behavior, deploy, device, flex, flexconnect, guideline, H-REAP, High Availability, hop security, IPv6, L3 domain, licensing, maintenance deployment, management, MD, migration, mobile, mobility, network, onboarding, outage, Packet, packet optimization, policies, policy, protocol, recommend, release, scale, security, services, SKU, software, split tunneling, standby, stateful switchover, support, technology, tunneling, upgrade, virtual, virtual footprint, WAN, wi-fi, wifi, wireless, WLC
The University of Nevada, Las Vegas (UNLV), founded in 1957, is located in the heart of showbiz industry in Las Vegas. The school offers higher education programs ranging from business, engineering, fine arts and music, and science, and professional schools such as dental medicine and law.
The school’s mascot, Hey Reb, was recently featured on Hulu’s “Behind the Mask,” and you may recognize the Southern Gym during the dance scene between Elvis Presley and Ann-Margret Olsson in the movie Viva Las Vegas.
With over 24,000 unique WLAN users per day, 1.1 gigabytes of throughput per second, and more than 50 wireless access locations across campus providing WLAN coverage, this educational institute demands a massive Wi-Fi network.
In the previous blog, we highlighted some of the Bonjour enhancements of the 7.5 software release and the deployment of Bonjour at St. Margaret’s Episcopal School, a K-12 school. In this blog, we will describe details about UNLVs WLAN deployment, how they use Bonjour services, and give you an insight into rapid pace of innovation necessary to support this technology in the education arena. Read More »
Tags: 11ac, access point, administrator, aireOS, AP, App, Apple, application, AVC, Bonjour, Cisco, cleanair, control, controller, deployment, EFT, EFT code, freeradius, granularity, High Availability, ip, location, network, openldap, policy, release, service, SSID, standby, Stateful Switch Over, sub-second, technology, UNLV, user group, vegas, visibility, VLAN, webgui, wi-fi, wifi, wlan
As Wi-Fi continues to be the primary mode of access, enterprise Unified Communication(UC) applications usage is increasing with smartphones, tablets and laptops.
Customers are asking, is there anything I can do to prioritize Jabber or Lync traffic over others or even identify how much of the traffic is really collaboration traffic vs. other types of media. The recently introduced Wireless Release 7.6 enhances the ability to classify Microsoft Lync 2013 and Jabber with Cisco WLAN Infrastructure.
In the first blog about Application Visibility and Control over Cisco WLAN, I captured what is AVC and the capabilities included in the release 7.4. In a subsequent blog, I had captured a success story about a customer who benefited from the reliability by deprioritizing scavenger level applications as well as captured highlights of the enhancements in release 7.5. This blog captures how the release 7.6 allows popular collaboration applications to be accurately classified and prioritized as well as provides a teaser to some of the innovations that can be expected in the future.
What exact capabilities AireOS 7.6 provide ?
The protocol pack 6.3 introduced in AireOS 7.6 allows you to identify and prioritize not just Jabber but also sub-classify Cisco Jabber Audio, Cisco Jabber IM and Cisco Jabber Video. Customers may want to prioritize the Cisco Jabber Audio as the highest priority while the others may be lower priority. Similarly you can classify not just Microsoft Lync but also Microsoft Lync Audio, rtcp and Microsoft Lync Video and thereby prioritize them separately. Read More »
Tags: aireOS, App, Apple, application, AVC, beta code, certification, classify, collaboration, communication, control, controller, dropbox, ESPN, infrastructure, innovation, jabber, lync, media, Microsoft, NBAR, NBAR2, Outlook, packet size, protocol, protocol pack, qq, release 7.6, rtcp, traffic, UC&C, unified communications, user, video, visibility, webgui, whatsapp, wi-fi, wifi, wireless, wlan, WLC