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Mobility Trends in the Air Industry 2014

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Mobile usage and penetration within the Air Industry is an interesting topic that most of us can relate to and understand to one degree or another. Having attended the recent Air Passenger EXPO in Barcelona, some of the published reports make for interesting reading. Here are some interesting perspectives and trends:

Airline Perspective:

  • During the next 3 years, 98% of Airlines are investing in  delivering Passenger Services via Mobile devices
  • With 97% investing in Personalization of services to customers
  • And 94% planning on delivering Customer Services via social media.

Wireless penetration onboard is growing.

  • with 55% of Airlines planning investing in wireless for passengers and 69% investing in wireless for crew usage. Read More »

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Mobile Trends & Airport Passenger Terminal Expo 2014

airport passenger expo 0The annual Passenger Terminal EXPO is underway this week in Barcelona. The event provides a powerful international platform for the airport and airline sectors to interact and share common issues, goals and solutions about the airport industry, with a particular and unique focus on the terminal.

Cisco’s partner SITA has a very strong presence at the event with various speakers on the industry trends as well as booth and demos. One of these is the iFlow platform which uses Cisco’s MSE as a core component.

The Airport industry is one of the most researched industries with very solid and proven metrics and clear ROI measures. Some interesting statistics recently reported include:

Airport IT Investment trends:

  • IT spending in Airports has grown by 12% CAGR since 2010,
  • with IT spend in Airports in 2013 representing 5.43% of their revenues (up from 4.9% in 2012)
  • 90% of Airport CIO’s (or technology chiefs) expect further increases in 2014 and beyond. Read More »

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Naughty or Nice: Cisco Wireless Rewards Release 7.6 Innovations to All

Deloitte’s 2013 Annual Holiday survey came out with some staggering statistics:

  • Nearly 7 in 10 shoppers will use their smartphones and tablets to shop this holiday season.
  • Nearly half of all shoppers will use social media to assist in shopping.
  • 73% of shoppers will be influenced by coupons and promotional offers.

Retailers both online and in-store can no longer ignore the power of mobile technology and social media influence with shoppers. Shoppers using mobile devices inside stores are actually more likely to make a purchase when being presented with the right information. In fact, this isn’t only true for retailers, but across all industries. Whether it’s guests, visitors, patients or passengers, there’s a real opportunity for businesses to make an impression via the mobile device.

Today I am happy to announce our latest Cisco Wireless Software Release 7.6. As you may recall from Sujai Hajela’s State of Cisco WLAN blog earlier this week, Cisco’s Wireless group has been ahead of the competition with our dedication to delivering cutting edge, high performing technology to our customers.

Many features in Release 7.6 were designed specifically to enable our customers to take advantage of the latest mobile trends. Here are some of the highlights:

Connected Mobile Experiences (CMX)

CMX for Facebook Wi-Fi is a joint Cisco — Facebook solution for guest Wi-Fi. Read More »

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LIVE from the 2013 SITA Air Transport IT Summit – Industry Insights & Connected Mobile Experiences

I’m here at the 2013 SITA Air Transport IT Summit in Brussels with hundreds of the industry’s decision makers gathered to hear CEO’s and CIO’s address the community. In partnership with SITA, Cisco displayed the next generation of passenger monitoring and flow management solutions using Cisco Connected Mobile Experiences (CMX) Solution and SITA’s industry specific customizations at the summit.

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The main themes emerging in the sessions from the experts sharing their insights for the future of the industry are the ‘mobile explosion’, the demands of next generation passengers and, of course, the challenges of business intelligence & Big Data.

After talking with many people about their visions and concerns for the future of the industry, it’s clear to me how CMX can help airport organizations stay aligned with these trends and overcome the industry challenges in order to be more efficient, profitable and competitive.
Read More »

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How Can Connected Mobile Experiences Help You?

You saw the double-announcement Thursday--Not only is MGM betting big on Cisco to transform the guest experience, but we at Cisco are taking the missive of helping our customers create connected mobile experiences to the next level with Web engagement.

At this point you’re probably thinking: How exactly does this apply to me?

Good thing we have three industry-specific webinars for your convenience.

Choose the industry that applies to you and take 30 minutes to see how Cisco Connected Mobile Experiences can help YOU engage your passengers, customers, guests, and more to boost revenue and build loyalties like never before.

Intrigued? Check us out at http://www.cisco.com/go/cmx or visit the announcement of the new web engagement platform to see how we can help you transform your business engagement model.

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