Fellow Cisco IT Blogger, Aaron Chiles, and I had the great fortune to attend the Internet Summit in Downtown Raleigh last week. For those of you unfamiliar with the awesomeness that is the East Coast and thus the Internet Summit – it is “the Southeast’s largest gathering of digital minds – 2,000 innovators, senior marketers, entrepreneurs, and technology professionals.”
With keynotes and sessions given by leaders in the social media industry like Gary Vaynerchuk (CEO, Vayner Media), Alexis Ohanian (Co-founder, reddit), Ben Huh (Founder, Cheezburger) – it is safe to say that we learned quite a bit about content marketing, innovative story telling, and winning with social media.
Take a look below for our top 5 insights from our week long adventure in the land of marketing.
5. Be Innovative in Telling Your Story
It’s a noisy world we live in where information is flying at you from every direction. @GaryVee had a lot to say about getting your story out to the masses. His biggest advice? Be Innovative. Go where the traffic is
4. Privacy Isn’t a “Thing” Anymore
Did anyone reading ever say “I’ll never buy anything with my credit card online, ever!” – I know I did. Once. But then I did, and it was the most glorious thing ever. Now Amazon saves my credit card information, making it simpler for me to make quick purchases. I win because I save time. They win, because I’m more likely to make purchases.
3. Work is Not a Place
I think we can all agree that we were already aware of this. With mobility, smart phones, and now tablets taking the consumer market by storm, the way people engage and “work” is completely changing. It’s no longer a “work-life balance”. Now it’s all about integration.
2. Be Human
We are all human. We all make mistakes. Social Media, Blogging, Branding aren’t about perfection, they’re about aligning with your stakeholders.
and our #1 discovery?
1. Siri is also the Voice of Delta
Tags: aaron chiles, cheezburger, Internet Summit, isum13, IT, reddit, social, Somer Hall Shively
With all of the buzz around Apple’s announcement of the iPhone 5S, 5C and the launch date of iOS 7 — we’ve decided to check-in with our Brett Belding, IT Senior Manager, IT Mobility Services, and the IT Mobility Services team. Brett and the rest of the IT Mobility Services team have interactive discussions on industry trends, BYOD, and even University of Georgia Bulldogs Football. Last week, I asked the team:
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Tags: aaron chiles, aaronchiles, apple ios 7, apple iphone 5c, apple iphone 5s, Borderless Networks, brett belding, brettbelding, Cisco IT, cisco on cisco, coc-borderless-networks, ios 7, ios7, iphone, iphone 5c, iphone 5s, mobility, preparation, twitter
Cisco IT’s Bring Your Own Device (BYOD) program allows employees to be most productive on whatever device they choose. Whether it’s an iPhone, iPad, Android, Mac or PC they can connect to the Cisco internal network easily, but that’s not what this blog is about, if you’re interested in that initiative click here and here. This blog is about how adding a social layer, specifically Cisco WebEx Social, resulted in an improved user experience and reduced caseload and therefore avoided cost. Personally, I’d like to say the easy onboarding of devices has caused me less wrinkles, but I’ve yet to find a quantitative way to prove that hypothesis true, so let’s stick to the facts:
- In November 2010, Cisco IT had 4,566 cases per 33,354 devices or about 0.14 Cases/Device
- In October 2011, Cisco IT had 3,921 cases per 48,530 devices or about 0.08 Cases/Device
- Cisco IT has had a 52% increase in devices and 16% more users
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Tags: aaron chiles, Android, blog, byod, case, caseload, cisco on cisco, Cisco WebEx Social, coc-collaboration, collaboration, community, Help, information technology, iPad, iphone, IT, mac, mobility, onboarding, PC, support, WebEx Social, wxs
Through a new series of “Cisco IT Technology Webinars” find out how Cisco addresses many of the same IT challenges you face every day. Hear our top Cisco IT Subject Matter Experts share practical experience, strategies, lessons learned, and business results from our IT transformations. Understand how Cisco IT deploys products and technologies in a global enterprise architecture and see how these solutions help to implement strategies that get results.
Webinars are available divided into three technology tracks: Data Center, Borderless Networks and Collaboration. Exciting topics include: Data Center Strategy and Disaster Recovery, Bring Your Own Device (BYOD) Strategy, Security Overview and Business Value of Collaboration.
To learn more and register, please select your region from the following:
Americas | Asia Pacific | EU, Middle East, Africa, Russia, India
Tags: aaron chiles, cisco on cisco, inside cisco it, TA, transformational accounts
Rebecca Jacoby, Cisco Senior Vice President and Chief Information Officer, explains how Cisco IT is transforming the way it manages and operates to increase the ability for Cisco technology to bring maximum value to the business. This transformation involved creating an architecture that is “context aware” and allows IT to deliver different levels of services securely.
To view the complete interactive, please visit http://www.cisco.com/go/ciscoit
For more information on how Cisco IT manages and operates an IT as a Services Or:
IT as a Service
IT as a Services Organization
Tags: aaron chiles, business of it, CIO, cio insights, Cisco, Cisco IT, cisco on cisco, Cisco Systems, coc-business-of-it, inside cisco it, ITaaS, operating, Rebecca Jacoby