The March to a Truly Global Inter-carrier Intercompany TelePresence
(aka: the Virtual Frequent Flyer)Like many of you, I am a recovering “road warrior” able to recite airport code names backwards and the exit row numbers for all types of aircraft (rows 20 & 21 for the “nerd bird” flights from Austin and San Jose, btw). For awhile in fact, I checked my frequent flyer account more than my bank account (which is unfortunately far less than the other…) Like many, though, my travel is far less now as I’m basking in the newfound benefits of Cisco TelePresence™ and other collaborative tools that make meetings near life-like, efficient, and permit more time with my family.How many of you remember when airline frequent flyer programs expanded and began to work with one another – accepting each others miles and allowing us more freedom to choose? Now such alliances, whether they be OneWorld or StarAlliance, are part of a flyer’s expectation. Well, somewhat analogous to this are new, global inter-carrier and intercompany TelePresence capabilities available from Cisco and several service provider partners.How can this be? This past Tuesday at Cisco Live 2009, with the help of and close collaboration from some the globe’s largest and most prominent service providers – AT&T, BT and Tata Communications – we jointly debuted live proof of concept demonstrations of inter-carrier and intercompany calls using Cisco TelePresence technology across all three of the service providers’ networks.What is intercompany inter-carrier service? It has the potential to allow any Cisco TelePresence users to call one another across participating networks, reliably and with high levels of security. This means you can be anywhere in the world at the click of a button without worrying about what network or system that the other user has. This opens up new possibilities to connect with vendors, partners, and customers in new ways.Check out what Erica Schroeder, our director of TelePresence marketing, had to say:AT&T, BT and Tata Demonstrate Inter-carrier Cisco TelePresence Call
Cisco TelePresence is just getting started. With more than 350 customers and over 2300 endpoints deployed thus far, we have more “miles to save.” These new inter-carrier and intercompany capabilities demonstrate the importance of our service providers as we rely on their collaboration to unlock the future and to more rapidly respond to what their customers need.It does make me wonder though if there’s a frequent Cisco TelePresence user program idea in there somewhere…I’ll have to check with Erica as our rooms are getting popular and I’d sure like priority seating.