New devices, changes in customer behaviors, and technological advances are rapidly changing the mobile market and consumers’ expectations of mobility. A recent Cisco study of mobile consumers reveals how much, and how quickly the world of mobility is changing. The survey uncovers some startling revelations about what consumers are doing on their mobile devices, how and where they are using them, and how they are connecting them to the Internet. Highlights of the research are revealed in my recent blog Discover What Consumers Want from Wi-Fi and Mobile.
The majority of devices are now Wi-Fi-enabled, and the fastest-growing category is “nomadic” devices like tablets and eReaders. We now need to speak of the “mobile home,” as the home is by far the most popular location for consumers to use their mobile devices. Surprisingly, Wi-Fi is the network connection of choice for most consumers for all of their devices. Public Wi-Fi is now a big part of mobile life.
Consumers are generally satisfied with their public Wi-Fi experience, but they want it to be faster, more secure, better quality, and most of all, available in more places. Consumers are anxious for enhanced personal mobile experiences that can be delivered by unlocking the inherent business value hidden in the Wi-Fi infrastructure.
While it is never easy to foresee the future, we are making five predictions for key changes in the mobile industry over the next two years based on insights from the Cisco mobile consumer research: Read More »
Tags: Cisco, devices, future predictions, mobile, public wi-fi, research, Service Provider, survey, wi-fi
Written by Krishnan Subramaniam, Director (Migration Services practice), Cisco Services
According to repeat surveys by IDC, the bad news is that challenges of cloud – security, data privacy, System Integration/migration, and legal issues – have not changed in more than five years. The good news is that, finally, with Cisco’s cloud evolution announcement, we now have solutions.
Top challenges remain the same, but reported slightly less often
2013 IDC Services Group Survey: U.S. Professional Services Opportunities Related to Cloud Services, Doc #239862, March 2013, N = 421, IDC, 2012 Cloud Professional Services Survey N = 402, IDC, 2009 Cloud Professional Services Survey N = 364, Note: in 2009 Survey Legal was not offered as an option.
Cisco’s InterCloud portfolio helps to overcome some of the main technical challenges.
It is important to understand key features of InterCloud to understand how it helps tackle technical concerns. Cisco InterCloud:
- Provides a network bridge between the enterprise IT and service provider’s cloud over a secure path and creates a private network resembling the corporate network within the cloud provider’s space. In essence, the workload that will be migrated can retain its original IP address.
- Provides Read More »
Tags: cisco intercloud, Cisco Services, cloud, InterCloud, Service Provider
Virtualizing something like a cloud that is already virtual in so many respects may seem a bit redundant, and certainly the concept causes a mental double-take. But virtualizing the cloud is exactly what Cisco InterCloud does.
Announced today at Cisco Live here in Milan, Cisco InterCloud effectively acts as a way for clouds of all types – public, private or hybrid – to work together to provide even more benefits and even more importantly, more possibilities to connect discrete data sets, workloads, and compute and storage functions and applications themselves in the Internet of Everything. An open standards based approach, the solution enables enterprise and provider clouds to more effectively work together to move capability across all their respective infrastructures to deliver the right capabilities when where and how they are needed by the organization.
The boundaries of a cloud are inherently Read More »
Tags: Cisco Live Milan, cloud, Service Provider, virtualization
Consumers have a true love of mobile devices, as evidenced by recent Cisco mobile consumer research. Significant percentages of respondents reported using everything from laptops, smartphones, and tablets to eReaders and mobile gaming devices. Americans now own an average of three mobile devices each, up from 2.6 devices in the 2012 Cisco mobile consumer study. Perhaps more significant, our findings show that the number of smartphone users has grown by 21 percent in just one year, now reaching 68 percent of the population, at the expense of basic phones. Most remarkable is that the number of tablet owners has expanded by over 90 percent in just one year, with close to four out of ten consumers possessing one of these new devices.
The insatiable demand for mobile devices and new applications that use large amounts of bandwidth is generating staggering volumes of mobile data. In parallel, the use of Wi-Fi for Internet access is exploding, as more mobile devices are Wi-Fi enabled, the number of public hotspots expands, and user acceptance grows. Most mobile operators now realize that offloading data traffic to Wi-Fi can, and must, play a significant role in helping them avoid clogged networks and unhappy customers. Many service providers are now constructing extensive networks of public Wi-Fi hotspots for use by their mobile or home broadband customers. The networks allow mobile offload and help enhance and differentiate their offerings. In addition, service providers are struggling to understand new business models for making money from Wi-Fi. However, very little is currently known about how consumers are actually using public Wi-Fi and how they view the overall experience. Nor is there much information about mobile users’ appetite for these new services, their willingness to use them, or their privacy or security concerns surrounding these data-based services.
To learn more, Cisco conducted a survey of 620 U.S. mobile users to understand their needs and behaviors, use of devices, applications and mobile access technologies, and how they have changed since our 2012 mobile consumer study.
Top 10 Research Findings Read More »
Tags: Cisco, location based services, LTE, mobile, mobile consumer survey, mobile devices, monetization, public wi-fi, research, Service Provider, Smartphones, value-added services, wi-fi
Like everything else in the forthcoming Internet of Everything era, cars, which today already rely heavily on digitized systems, are well on their way to connectivity with their surroundings. This is a welcome development. Already we have Bluetooth (radio to cellular) to help us speak hands-free while driving and GPS to keep from getting lost. In the near future, two communicative cars on a collision course could take preventative measures to avoid a crash. So the future looks bright. Our cars are essentially mobile computers on wheels, and our driving experience will be richer and safer as a result.
But there is a danger lurking, and it can’t be ignored. Think about the early days of networked computers. As long as computers were networked only with one another, there was little to threaten their security. But once computers connected to the Internet on a large scale, viruses, Trojans, and all sorts of nastiness were introduced into the world. These threats are manageable, but they do need to be managed.
Car networks are Read More »
Tags: autoguard, car, hack, security, Service Provider