As I discuss the potential of a medianet with more and more customers, and begin to see some first-generation applications of the concept, it becomes easier to answer the question that I get frequently – “What is a medianet?”A medianet knows what consumer devices are out there and where the request is coming from, and also knows when and how to deliver the right video stream. And, if the right video stream is not available, a medianet’s capabilities include “knowing” that it needs to transcode the video stream in an edge router or at a video hub, or embed it in a cell tower for mobile access. Read More »
Are you ready for the next bandwidth crunch? All of a sudden, the low-profile topic of mobile service provider backhaul network infrastructure has quickly moved to the forefront of telecom industry dialogue. Why all the fuss? Two words – data explosion.Pent-up demand for data services has created a sense of urgency. While 3G radio technologies such as HSPA have already driven enormous data growth, 4G technologies LTE and WiMAX will exacerbate the problems. Therefore, to help U.S. wireless carriers stay ahead of the growing demand for high-bandwidth wireless services, Verizon has begun offering its advanced fiber-optic network to provide backhaul links between cell towers and mobile switching offices. Read More »
Stryker Medical and Magpie Healthcare discuss how Cisco and the AT&T Telepresence Solution is enabling collaboration, improved patient care, and streamlining healthcare practices with its innovative virtual technology delivering communications instantly across the world.
John Morrow, VP Strategy & Development SP Video Technology Group, talks about the recent developments with advanced advertising and how Cisco is working with Canoe Ventures, the joint venture established by many operators in North America, on the new standards for the industry.
Tony Bates, Senior VP Service Provider Group, discusses the new compelling services cable operators can deliver within the home and how Cisco is enabling these offerings through intelligent media-aware networks, fully optimized for the next generation of rich media.