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Cisco Blog > SP360: Service Provider

Finally offer your viewers the packages they’ve wanted all along

To keep their viewers happy, video broadcasters find themselves increasingly eager to offer the best possible deal. Crafting offers that win business has not always been easy. Traditionally, offers have been tied to a single device, such as a set-top box, and limited to rudimentary models such as subscribing to one or more channels or purchasing a single event. Even if one overcame that obstacle, supporting commercial offers on multiple devices – many of which employ different proprietary Digital Rights Management (DRM) standards – meant that it was difficult to ensure a seamless user experience.

In a competitive business environment, the ability of broadcasters to monetize their video services with creative and attractive offers should not be limited by Read More »

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How Service Providers Can Profit From Smart Cities

The UN estimates that at some point between 2008 and 2009 the world’s urban and rural populations became equal in size for the first time in human history.  Urbanization is set to continue as the rural population seeks the wealth and social opportunity that cities offer. In the period from 2007 to 2050, the UN estimates the urban population will grow from 3.1bn to 6.4bn.  As cities around the world grow in size, we are beginning to see that strained resources, infrastructure, and services are causing natural limits to urban growth, which in turn limits the economic growth opportunity. The challenge of managing sustainable urban growth is one of the defining challenges of the 21st century. In parallel, city leaders are looking for ways to establish clear identities for their cities and to use the growing connectivity of everything to improve urban life for their citizens.

Cities as diverse as Barcelona, Nice, Dallas and Songdo in South Korea, are already starting to leverage advanced technologies and data analysis to create smart, connected cities.  These cities, and others around the globe, are building out new digital services such as smart lighting, traffic, waste management and data analytics to reduce costs, tap new sources of revenue, create new innovation business districts and improve the overall quality of urban life. Not only will the creation of smart cities generate huge value for the cities and their inhabitants, but there are great opportunities for the vendors and partners who help the cities to create and operate these digitally smart cities of the future.

Connecting all of the sensors, devices, people and data is critical to Read More »

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Lighting up Cisco’s Packet Optical Network Conference

leonard_lunaBy Leonard Luna, Senior Marketing Manager, Cisco Service Provider Solutions

Timing is everything.  Faced with the ever-increasing challenges and opportunities of the Internet of Everything (IoE), the timing of Cisco’s Spring Packet Optical Networking Conference, May 13-15 at the Dolce Hayes Mansion in San Jose, couldn’t be better.

Fondly referred to as the PONC (‘pon-see’), Cisco coordinates this event with its customers and prospects twice a year: a Spring event in North America, and a Fall event in Monza Italy.  Besides being an immensely influential source of customer input and feedback for Cisco, the conference’s is designed to foster collaboration among attendees -- often highlighted by compelling customer presentation and/or panels discussions by luminaries from the world’s leading ISP, OTT and ILEC organizations.  This year will be no different, and we look forward to you helping us Light up our Spring event.

Bill Gartner, Vice President and General Manager, Cisco High End Routing and Optical Business Unit, provides a PONC overview and invites you to participate.

We Read More »

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Home Gateway CPE Virtualization

Ken Morse1207_-138Contributed By Dr. Ken Morse, Chief Technology Officer of Connected Devices at Cisco

To compete in today’s market, your network needs to support new business models and increase revenue while lowering your operating expenses.  You need a network that is:

  • Agile
  • Comprehensive
  • Open
  • Integrated
  • Extensible

In order to reach these goals the network is increasingly becoming virtualized.  Virtualization is being pursued across the architecture at all different levels — applications and networking functions now become compute workloads – but to fully reach value, virtualization cannot just be discrete implementations but rather needs to be automated and orchestrated together.

The benefits of virtualization are many: Read More »

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Unified Gateway: More is better, but sometimes less is more!

There are times where more is better; more sunshine, more vacation time, more cupcakes!

However, less is also good. Think of a round of golf, or perhaps root canals!

Or how about the quantity of customer premises equipment (CPE) you need to deliver a compelling video and data experience to your subscribers?

Imagine one box of tricks that does the lot… and more!

Well at Cisco, we just made one.

It’s called Read More »

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