After the already well-established distribution, contribution and file-based IP workflows, the next step towards an IP based infrastructure is live production. Broadcast facilities are now at the beginning of this long-term transition journey for the live production market.
Many of those involved in the industry developing traditional broadcast production networks may still have limited experience with the new technologies, protocols and standards that enable the convergence between broadcast and IP. Such a transition will take time to occur due to the current investment in the existing live production related technology and workflows.
The European Broadcasting Union (EBU) are hosting on their International Broadcasting Convention (IBC) 2014 booth (10.F20), an All IP Live Production demonstration provided by Cisco, the British Broadcasting Corporation (BBC), and Tektronix emphasising on how multi-vendor live production architectures are today feasible, practical and easy to use by existing staff.
The demonstration highlights how a low latency Cisco Nexus 3548 based network enables the BBC R&D developed Stagebox devices to deliver video, audio, tally and remote camera control over IP between a studio and a production gallery (production control room).
Leveraging the built-in Read More »
Tags: ibc 2014, ip, live production, professional media network, Service Provider, television, tv, video
Imagine standing in front of a crowd constituting a random cross-sample of the world population. You want to convey a single message that everyone can understand – but will your audience understand your language? Some might, but certainly not all. Some would pick up your message right away, others would have no idea what you wanted. And would you understand them? What if they had urgent information to transmit? What if they needed help but didn’t know how to convey their needs to you? Read More »
Tags: Cisco, cloud, Service Provider, video control suite, video endpoints, videoscape
Operators like to provide their subscribers plenty of services. It’s how they win loyalty and differentiate themselves from the competition. They want to offer HD channels and Video on Demand (VOD), they want to optimize delivery by means of Switched Digital Video (SDV) and Adaptive Bitrate (ABR), and of course they want to ensure that all these video services are available on a wide range of devices.
Here’s the problem: each of these services has evolved and rolled out piecemeal over the years. Not only does each service require its own Session and Resource Management (SRM) tool to manage it, but each service is also processed differently per device, thanks to device manufacturers sticking with proprietary protocols. In short, siloed SRMs make scalability unwieldy, driving up Total Cost of Ownership (TCO) and sowing Quality of Service chaos when traffic surges hit. Picture a traffic light out at a busy intersection at rush hour with no policeman to direct traffic: Read More »
Tags: Cisco, cloud, Service Provider, total cost of ownership, Video On Demand, videoscape
In this continuing series about Mobile Services Monetization, let’s look at so-called Multi-Device Data Plans. Spurred by the adoption of the Apple iPad and Android tablets, many operators have introduced mobile data plans that encourage users to connect these devices to 3G and LTE networks, rather then relying solely on Wi-Fi. These Multi-Device Data plans offer subscribers the ability to have a single contract that allows use of more than one device against a single monthly data usage quota. This provides users convenience, value, and incentives to buy cellular-enabled tablets and other “secondary devices”. Further, these Multi-Device Data Plan have driven higher data use and pushed users to increase to higher-tiered data quotas, according to some operators.
Trying to stand out among U.S. operators, T-Mobile recently announced that for a fee of $10/month, it will allow subscribers to add a tablet to an existing smartphone subscription *and* get a tablet data quota equal to the quota they have signed up for with their smartphone. So for only $10, this Read More »
Tags: ASR 5000, asr 5500, data plan, LTE, mobility, multi-device, multi-device data plan, prime analytics, quatum policy suite, Service Provider
Co-Authored by Ian Hood, Senior Manager, Service Provider Architecture & Dan Kurschner, Senior Manager, Service Provider Mobility
Business Challenge: Everything Goes Mobile
The dynamic state of the business of service providers is quite apparent these days, and perhaps this is most evident for the mobility providers as everyone and everything goes mobile. All of their consumers, be they individual or business, are clamoring for new capabilities that can automate their business and simplify their lives. In addition there is a new class (or breed) of consumer – “Things”. Whether it is the connected car, city, bus, or kitchen appliances, “Things” are increasingly using the mobile network. Many of these new services and applications are readily available from “Over the Top” (OTT) providers that do not necessarily have any network upon which to deliver them. The OTT business model is designed for service creation agility, leaving it up to the operators to provide network access, quality of experience, and service assurance while managing the exploding demands for bandwidth and spectrum. Read More »
Tags: Cisco, cisco esp, Cisco Evolved Services Platform, cloud, evolved programmable network, internet of things, IoT, Quantum vPC, Service Provider, software defined networks