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The Evolution of the Mobile Service Provider – A Five-Stage Strategy

dan-kurschnerWritten By Dan Kurschner, Senior Manager SP Mobility Marketing

Over the past decades, Mobility has advanced from a mere curiosity (remember those “brick” phones?), to a convenience and today being an indispensable part of our everyday lives.  Businesses are leveraging the internet and the cloud to deliver new services and capabilities – via the mobile network.   While we can access the internet and cloud-based services from almost anywhere, most people do so with barely a thought of the complexities it takes to deliver this ubiquitously connected experience.

Mobile service providers have long been building and upgrading their networks to meet growing demand for capacity and capabilities to stay competitive.   Recently, a new type of competitor has emerged to threaten Read More »

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Cisco Monetization and Optimization Index ( MOI) Measures and delivers Business Architectures for Service Providers

Did you know that by 2018, there will be in excess of $600 Billion dollars of revenue opportunities in cloud, mobile and video?

Do you want to know the average cost per GB to deliver service over a Mobile IP network?

Do you want to know the forecast of how much would it cost per GB to deliver video services ?

ciscolive

With Cisco Monetization and Optimization Index ( MOI)  you can get answers to many such questions..

The Internet of Everything is driving change and opportunity for service providers.  Our Visual Networking Index Read More »

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Cisco Spring ’14 Packet Optical Networking Conference (PONC) – The Secret Sauce

leonard_lunaBy Leonard Luna, Senior Marketing Manager, Cisco Service Provider Solutions

Once again, network operators converged on the Dolce Hayes Mansion in San Jose last week (May 13-15) to collaborate with their colleagues and Cisco around the packet and optical convergence evolution.  On behalf of Cisco’s engineering groups, marketing and events planning teams, we extend our sincere gratitude to all those who invested their valuable time and expertise to make the Spring ’14 PONC an exceptional event.

In this post-event blog, I will focus on what makes day one of a PONC event so compelling – shared, candid insight from those leading the Packet and Optical evolution, delivered in presentation, panel discussion and Q&A opportunities.  In a follow-up posting, I will focus on the workshops and deep dives featured on day 2.

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I also invite you to invest 90-seconds on the following video report recorded on day two of the Spring ’14 PONC featuring Bill Gartner (Cisco VP/GM, High End Routing and Optical (HERO) Business Unit), Mark Garey (tw telecom, Director Central Engineering) and Ron Johnson (Cisco, Director Product Management, HERO Business Unit):

The predominant topic Read More »

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Creating a Cloud Sandbox for Video to Bring More Innovation to TV

gtupyWritten By George Tupy, Marketing Manager, Cisco Service Provider Video

For TV service providers, one of the key promises of cloud architectures is the ability to innovate at Internet speeds. This enables a host of business outcomes, including new experiences which can be delivered and monetized more rapidly.

Beyond the speed of innovation, a key question – actually aspiration – that we often hear from our service provider customers is “how can I bring more innovation into my TV environment.” At Cisco Live in San Francisco this week, we have been able to share with our customers and partners how a transformation to cloud operating models, with Cisco’s Videoscape Cloud Services, can help increase the quantity of TV service innovation.

Two key obstacles to innovation are risk and uncertainty. You can never be certain that a new enhancement in feature/functionality will stick and be widely adopted by your subscribers. And you face the risk of lost investment in failed innovations. With Videoscape Cloud Services, Read More »

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Have You Checked Out Elastic Access at Cisco Live San Francisco Yet?

May 21, 2014 at 8:49 am PST

Written By Ram Haridasa, Senior Marketing Manager, Ciscoramharidasa

We talked about Elastic Access last week – how we’ve introduced new Carrier Ethernet innovations that will extend Cisco’s Evolved Programmable Network capabilities to the access with specific focus on automating the provisioning process and reducing operational costs for our carrier customers.

It’s one thing to read about it – quite another to see it. Join us this week at Cisco Live San Francisco and you can see Read More »

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