Last week, CES kicked off an exciting 2013 for the industry and Cisco. With just a select few of our innovations modeled in our video and SP/ mobile demos our customers, partners and press expressed great interest in our approach to helping carriers monetize these connected experiences. During the show, we were elated by MGM Resorts International’s announcement of their use of Cisco’s location-based mobile analytics to both monetize and improve hotel guest experiences at the Bellagio and other hotels across Las Vegas. We had a number of great discussions on how our SP Wi-Fi can be used as a Business Innovation Platform and how Data-in-Motion has become the new imperative for true subscriber insights. And, we were thrilled that the Videoscape demos were so popular that they were overbooked throughout the week.
At Cisco, our focus is on developing innovative solutions that address challenges of network reach, network intelligence and service creation for mobile operators. This shows how we help SPs monetize services, optimize their networks’ reach, and offer profitable differentiating opportunities.
As you prepare for Mobile World Congress in February, please take a look at video my video below for preview of just some of what you’ll see at the show. There’s even more innovation to come – and we’re excited to share it with you. See you in Barcelona!