November 23, 2009

Social Media Marketing for Telcos - A Conversation with David M. Scott Part 3


David Meerman Scott explains the New Rules of Marketing and specific actions service providers and companies can take to better connect with their customers. This is the third in a series of videos conducted by Stacy Spognardi of Cisco focused on opening up a discussion about social media within the service provider community (and beyond). David examines the benefits of buyer personas and how companies are using social media marketing.

If you missed them, follow this link to view the first two videos in this series.

 

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Zoya Fallah Posted by Zoya Fallah at 07:57AM PST

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Tags: business to business business-development buyer personnas david meerman scott marketing tactics new rules of marketing sales tactics service provider social media marketing telcos

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