Cisco Blogs


Cisco Blog > Digital and Social

Inception Co-star Ellen Page: Two extra minutes

Before Ellen Page was co-starring in the megahit Inception, she was in those cute Cisco TV spots. Well, and in some other great films like Juno, Whip It and X-Men 3.

Anyway, on our video pages, we’ve collected the four 30-second Cisco spots that feature Ellen, so you can you can enjoy them all together.

Read More »

Magnetic designs cover the walls

Sometime back I showed examples of how we cover the walls with designs of upcoming areas of Cisco.com.

My particular implementation uses nylon fishing line, on which we hang (and can move) various designs. Another similar technique is to use metal curtain line, which stays straighter but otherwise leverages the same principle.

But our WebEx.com web team has an even more sophisticated approach to posting designs:

Read More »

Expand Your Virtual Horizon

If you have read this blog for any period of time you are aware that Cisco utilizes a variety of virtual technologies to expand the reach of our collaborations, communications and event activities. Obviously we feel strongly about collaboration and leverage WebEx Meeting, Telepresence, Show and Share, Quad collaboration software and more in our day to day internal and external collaborations.

In addition (and for quite some time now) social media of all kinds including Blogs/Vlogs, Twitter, LinkedIn, and of course Facebook and YouTube have been utilized to engage our customers in a two way dialogue. These mediums have proven to be very effective in empowering word of mouth credibility to Cisco, which is in my opinion more powerful than any ad spot we can purchase. Having your customers extol the positives as well as the negatives and then engage in open conversation personifies the human network.

On the event front webcasting has been a staple in the Cisco marketing repertoire for years now. In the last 5 years the use of arenas like Second Life (and other virtual worlds), web based virtual platforms (such as InXpo, Unisfair, 6 Connex, and ON24) , and embedded media in key media outlets such as the NYTimes.com and BusinessWeek.com have been steadily growing and evolving.

During Cisco Live Las Vegas 2010 many technologies were leveraged to empower the physical and virtual attendees. This included mobile, virtual event, social media, and a full spectrum of Cisco technologies.

I am going to focus on two usages in the rest of this blog that continue to expand our virtual horizon, the use of uStream and Foursquare at Cisco Live Las Vegas 2010.

Read More »

Speaking your language

Sometime little changes in wording make all the difference.

Here’s an example. We recently added the word “Documentation” to the the fly-down menu for Support on the Cisco.com home page. On that same fly-down menu, we also added a mention of configuration guides and release notes. A simple change, but it signals that documentation is available in the support area.  “These words and phrases are common in a customer’s lexicon and signal that there’s technical documentation there,” says Bill Skeet, who is User Experience Manager for our online support experience. “These labels were previously absent from the site, even though tons of actual technical documentation is of course there.”  

Read More »

Ask the Expert Live on July 20th

 

Join us on Tuesday, July 20th, for our upcoming live Ask The Expert event, inside Cisco Live and Networkers Virtual. Ask the Expert events are part of our content partnership with the Cisco Support Community. Take advantage of these opportunities to get answers to your questions live, in real-time, by a Cisco expert.  

Topic:  Firewall Troubleshooting: ASA, PIX, and FWSM

The interactive webinar will take place on July 20th, 2010.

Join Cisco expert Kureli Sankar, an engineer supporting Cisco’s firewall team, and learn how to address and troubleshoot common problems that firewall administrators encounter on a daily basis regarding Adaptive Security Appliances, Private Internet Exchange, and Firewall Services Modules.

Event: Firewall Troubleshooting: ASA, PIX, and FWSM

Date: Tuesday July 20, 2010

Time: 10 a.m. Pacific Time

Location: www.ciscolivevirtual.com

 

This event is open to all customers and partners. We look forward to your participation.

New to Cisco Live and Networkers Virtual?   Check out this short video for a look inside the virtual environment.  

 

Please note that additional events will take place through-out the year. I encourage you to let us know topics you would be interested in by posting a comment to this blog or completing an event evaluation!

Register for this and future events here:

http://www.ciscolive.com/ate/

 

Read More »