My parents give me advice all the time, typically without me asking for it. I genuinely appreciate their concern for my problems, but most of the time I feel like they don’t understand what I’m going through. So, I reach out to a friend, because they are a peer, and they get where I’m coming from. Same goes for technology purchase decisions—it’s great to get advice from IT experts, but sometimes the message hits home best when you hear it from another small business. Thus, I present to you a customer story of why a small business went with a hosted voice over IP solution.
A Customer Story
TrendyMinds, a full-service advertising and PR agency, adopted a Cisco hosted solution delivered by its service provider, Cincinnati Bell. The solution, named Emerge, was appealing to TrendyMinds for a number of reasons.
Here are a few highlights:
- The solution was easy to purchase, with minimal upfront costs.
- TrendyMinds wanted consistent, reliable communications, and they felt comfortable that all solution hardware came from Cisco.
- With no receptionist, and 14 employees who are always meeting with clients, TrendyMinds needed the ability to automatically forward office calls to employee cell phones
- TrendyMinds employees are always by laptops but not always by their phones, and voicemail-to-email forwarding gave them flexibility to listen to, and forward, voicemails from their computer.
To learn more about this success story with a hosted solution from Cisco, read the full customer story.