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XChange 2014 Wraps Up

August 20, 2014
at 9:20 am PST

As you saw in my blog from yesterday, I’ve been busy at XChange 2014 in San Antonio. As the event wrapped up yesterday, there was another full day of activity.

One of the best things about this event from my perspective is that it gives me the opportunity to meet Cisco partners and some of my Cisco colleagues face-to-face. In fact, I was able to have lunch yesterday with a number of Cisco partners and Cisco colleagues. Last night, Cisco won several Annual Report Card (ARC) awards at the event, including:

  • Overall Category: Enterprise Networking Infrastructure (Swept all awards in the category)
  • Overall Category: Unified Communications (Swept all awards in the category)
  • Sub-Category Win: Networking Hardware (SMB) [Partnership]

We take great pride in winning these awards, but all of us at Cisco realize that we don’t win awards like this without the efforts of our partners. I wanted to make sure some of our partners and a few of my colleagues had a chance to speak about these awards. Let’s see what they had to say.

Again, thank you partners for all of your hard work. It was great to meet a few more of you in San Antonio this year. Now back to our regularly scheduled event coverage. 

Tuesday, August 19

Tuesday started off bright and early with a panel on sales strategies for the new cloud era. This panel was moderated by CEO of the Channel Company, Robert Faletra. Bob brought Jason Wright, VP Sales and Marketing, Techcess Group; Johnny Perales, National Channel Sales Director, Cosentry; and Michael Harwood, SVP, Marketing, Sirius Computer Solutions to discuss how solution providers are traditionally able to be nimble with the optimization of their sales strategies.

However, this new era of the cloud is presenting a brand new set of problems, so the panel went about finding some of the best ways to deal with current best practices around staffing, sales methodologies and lead generation management.

The keynote on Tuesday morning was delivered by Tami Duncan, VP, IBM Global Business Partners, NA. The IBM keynote again focused on cloud, which is driving significant growth; big data, which is driving competitive advantage; and engagement with customers, which is becoming more critical than ever. This session provided a great look at how driving data down to the end user is giving us all so much more information about engaging our customers.

XChange 2014 Awards

After the morning’s keynote, a full slate of breakout sessions and tech symposiums kept all attendees engaged throughout the day until we all got back together for the awards ceremony last night. All in all, it was a fantastic end to a wonderful event. As always, let me know what you’d like to see in coverage of these events and I will adjust as we move forward.

As for today, well I am on my way back to the east coast. Be sure to watch this space for a final wrap up on Friday in my Weekly Rewind Blog.

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