Together We Lead Into New Markets
Good article in BusinessWeek on Cisco’s move into market adjacencies (Cisco’s Big Push into New Markets), but I want to be clear these moves into new markets make our channel partners more critical than ever. Together we will lead unified computing. And, together we will lead small business. While the article suggests that Cisco could “go it alone,” I want to be clear…we can’t and won’t do it with out you, our partners. We can’t possibly replicate the scale and coverage that you represent. Not to mention your experience, market and customer expertise. You are absolutely vital to our success.