We know that Cisco partners are often on the go, catching up on work at the airport or getting a few things done at a café. But what happens when you’re looking for specific non-technical information about Cisco programs or promotions, and you need help getting your question answered?
Find out how Cisco Partner Advisor helped these partners get the answers they needed, and how to leverage this resource yourself.
How can Partner Advisor help you? Read on for specifics on what you need to know about Partner Advisor.
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Tags: cisco capital, financing, partner advisor, partners, promotion, sales
IDC predicts a nearly 40% gap between demand and supply of technical networking skills by year 2012.
To help Cisco partners fill growing gaps in their own talent, Cisco partnered with CareerBuilder to set up three Cisco Talent Fairs across the Southern region of the United States.
“Business has grown by 50% over the past year and a half so we are really needing some additional help and resources to add to our staff,” said Lauren Decker, Senior Marketing Specialist at INX (a Cisco Gold and Master Partner).
This trend is true across the board for partners who are, “experiencing unprecedented growth and success in their business right now,” said Eric Thomas, Cisco Manager of Partner Operations. But Eric notes that the growing pains around finding talent is consistent with every partner he talks to.
The first Cisco Talent Fair was held in March in North Carolina’s Research Triangle Park. As a result of the event, partners who attended have already taken on 12 new hires with roles ranging from Account Managers and Systems Engineers to Project Managers.
More recently, two Cisco Talent Fairs were held in Texas (Houston and Dallas) to help partners find talent to fill Sales, Engineering, Project Management, Inside Sales, and Marketing roles in their companies. Approximately four hundred prospective employees attended the events, and as a result, participating partners now have a large pipeline of candidates.
So, what can partners expect from a Cisco Talent Fair? Check out the video highlights from the Cisco Talent Fair held in Dallas, Texas.
Are you looking to fill the talent gaps in your company? Cisco Channel Systems Engineer Hernan Hernandez shares his top tips on how partners can attract prospective employees. Read More »
Tags: Cisco, Dallas, hiring, Houston, INX, jobs, partners, RTP, Talent Fair
Have you ever given what you thought was a compelling speech only to hear crickets instead of wild applause from your audience?
Have you ever given a sales pitch that fell flat?
Are you truly connecting with your audience and taking them on a journey or just talking at them?
Presentations are the currency of business communications. Those who master communicating with audiences–whether social media, sales pitches, lead generation, or traditional marketing–rise faster than their peers, reach more customers than their competitors, and turn causes into a groundswell.
Through Cisco’s Partner Velocity program, partners can learn marketing, social media best practices, and tips for engaging with customers from the industry’s leading experts. In our next Virtual Partner Velocity marketing session, we’ll be holding a live online broadcast featuring best-selling author and persuasion expert Nancy Duarte, CEO of Duarte Design.
During the hour-long session on October 11 at 8 a.m. PST, Nancy will demonstrate how to apply the methods in her book Resonate: Presenting Visual Stories That Transform Audiences and build meaningful connections with audiences that compel them to action. She’ll also take your questions live on the air.
What will you learn and how can you participate?
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Tags: Cisco, marketing, nancy duarte, partner velocity, partners, virtual velocity
Whether your customers are searching on the web for someone to provide a UCS solution, a FlexPod, or cloud services, how do they find you? If they perform a Google search, do you think they will visit your site, if it shows up on the 10th page of search results?
Chances are that won’t happen–your potential customers will likely click the first or second link they find. So here’s the big question: How do you assure that your site appears in the first page of results?
Why, with magic and fairy dust, of course! Okay, okay…actually, using search engine optimization, or SEO (and some magic, too.)
What is SEO?
SEO is defined as the process of improving the visibility of a website or a web page in search engines. The higher and more often your site appears in search results, the more traffic your site will get.
To better explain the concept, the site Searchengineland has a great video that offers an easy way to understand SEO and complex search algorithyms. (They also feature the periodic table of search engine elements on their site.)
There are literally thousands of books bursting with SEO tips, websites and blogs dedicated to only that topic, and a veritable plethora of experts. Keep reading for four actionable SEO tips you can take advantage of today, as well as a list of resources that you can use. Read More »
Tags: Google, keyword, seo, social media spotlight, tips
In business, competition makes us stronger. Through competition, we strive to create the best products for our customers, the best programs for our partners, and the best Cisco for the networking industry as a whole.
We embrace healthy competition with competitors such as Avaya, HP, Huawei, and Juniper Networks. Each of our competitors brings its strengths, innovations, and programs to address a variety of customer and partner needs.
Cisco’s customers and the networking industry have benefited from this competitive environment through innovations which make the network faster, greener, and more powerful:
- This week’s news about the Cisco’s expanded ASR 9000 system to deliver a single, simplified system for high-speed business, residential, and mobile connectivity
- Catalyst 6500 with a new supervisor engine, helping to increase network throughput from 720 Gbps to 2 Tbps, a threefold jump
- The industry’s first Universal Power Over Ethernet for the Catalyst 4500, which means lower power consumption
- Less wireless interference thanks to Cisco’s CleanAir technology
Of course, with more than 80% of our business flowing through our partners, we recognize that we cannot just focus on earning market share, but we must also work hard to earn your loyalty every single day.
It’s Cisco’s goal to create the most successful and profitable partners in the world.
As the Next Cisco takes shape, we are re-focusing, reorganizing, and becoming stronger and leaner. We’re focused on five key corporate priorities and, as always, maintaining trust with our customers and partners remains top of mind for me and for the entire executive team, as Rob Lloyd highlighted in his blog post this week.
Together, we had many successes over the years, and you’ve done a great job helping us tell our story.
Here are just a few highlights from Cisco partners: Read More »
Tags: avaya, catalyst, Cisco, competition, customers, HP, huawei, juniper, partners, router