We’ve all heard some pretty outrageous myths and urban legends. You know, your mom probably warned you that if you swallow chewing gum, it will remain undigested in your gut for seven years.
Or did you hear that penguins will fall on their backs trying to see airplanes flying overhead?
And, finally, you may have heard that a “good enough” network will work just fine for video, voice, and mission-critical applications.
The truth is, none of these myths is true.
And there was some major mythbusting going on yesterday during the “Debunking the Myth of the Good Enough Network” webcast.
Bob Cagnazzi, CEO of BlueWater Communications Group (Cisco Master Partner); Rob Lloyd, Cisco’s EVP of Worldwide Operations; and Mike Rau, Cisco’s VP and CTO of Borderless Networks helped to debunk the seven most misleading myths of the “good enough” network. They talked about the dreaded Single Purpose Myth, the horrific Security as a Bolt On Myth, and the scary Application and Endpoint Ignorant Myth, just to name a few.
After he debunked those myths, Mike then provided key questions for our partners to ask their customers to find out if their network is ready.
Yesterday, I blogged about the “good-enough” network. You know, it’s a network that just good enough to send out a quick email or watch a video, but not quite fast or reliable enough to do everything you need.
It may be easier to think of the good-enough network in terms of other areas of your life where good enough just doesn’t cut it.
For instance, a 19-inch tube TV is certainly good enough for watching reruns of “Magnum P.I.,” but not for watching the big game.
Or using SPF 5 sunscreen may be good enough, but SPF 30 is a way better option if you want to avoid a sunburn.
Just imagine if your customers settled for a good-enough network? It may go something like this:
What are the seven myths about the good-enough network? Read More »
We’ve all settled for less in our lives. Maybe you bought a pair of shoes that were a little tight, but the sale price was way too good to pass up. Or perhaps you got a brand-new digital camera that wasn’t exactly the one you wanted, but last year’s model way a much better price.
While everyone loves getting a good deal, sometimes buying the less expensive option means sacrificing quality. You’d pay good money to make those blisters on your feet disappear and when those pictures of your daughter’s graduation don’t come out, you curse yourself for spending less.
When it comes to the network, saving a few dollars up front may sound good, but losing the ability to capitalize on trends such as video, mobility, and cloud just don’t add up. (And may cause headaches down the road.)
In fact, research shows that over the long run, it may not even be the most cost efficient. Building a tactical network based on low-cost point products and services increases the total cost of ownership for most organizations by at least 20 to 35 % over a three-year time frame, according to the white paper “Debunking the Myths of A ‘Good Enough’ Network.”
The white paper findings also indicate that a network is only as reliable as its weakest link. And saving a bit of money on a router may be offset by the cost of an outage – and then some. That’s just one of the seven deadly network sins.
What are the other seven deadly network sins? And what should you know about a multi-vendor approach to building business-critical networks?
Tune into our webcast, hosted by Rob Lloyd (Cisco’s executive vice president of worldwide operations) to find out. The webcast will also feature executives from The Royal Bank of Scotland and Cisco Gold Partner BlueWater Communications Group.
During the broadcast, he offered an overview of how services are a key differentiator for Cisco partners, and he explained how services can drive partner profitability. Here’s a replay in case you missed it.
Cisco’s services strategy places the partner at the center, according to Bob, because partners are critical to Cisco’s go-to market strategy, whether a partner is selling professional services, managed services, or technical services.
In terms of sales, it used to be that products generated far more revenue for partners than services. Five years ago, 80% of partners’ business was product-based, and 20% was generated by services. Now, partners’ business is almost split evenly between product and services. Bob then told viewers that services help an end-customer see how technology can really generate business outcomes.
Want to learn more? In addition to the video replay above, we’ve got a text summary of the broadcast, along with time stamps to identify sections in which Bob addresses key topics, such as market opportunities around architectures, success stories, and how Cisco’s services are different from those competitors offer.