As you may have seen in my colleague Rowan Trollope’s blog, Cisco is kick starting a conversation about what’s changed in the collaboration market and what’s really important for IT decision makers to consider as they evaluate collaboration vendors and solutions. This is clearly important for Cisco customers, but it’s also a critical topic for our partners. As a Cisco partner, you want to guide your customers to the right collaboration decisions that will solve real customer problems and maximize value.
Following are a few key considerations for partners to look out for in today’s changing market: Read More »
Tags: Cisco, collaboration, partner
The midmarket segment (100-1,000 employees) is huge, representing a $7.1 billion opportunity. And we’re here to help you get your fair share.
Midmarket customers have the same collaboration needs as larger enterprises, yet require scalable and tailored IT solutions that allow them to communicate effectively, make decisions faster, and compete in this increasingly global economy. Tapping into this segment can lead to increased sales opportunities, and ultimately, growth for your collaboration practice.
To help you win big in midmarket, Cisco is providing a number of new product, program and partner enablement tool updates designed specifically for this segment. Cisco continues to invest in programs like Partner Plus, as well as enhanced solutions and services offers to help partners succeed with midmarket customers..
What are the updates and how can it help you get your share of this untapped opportunity? Read More »
Tags: Cisco, collaboration, express collaboration specialization, midmarket, partner, resellers
As the saying goes, “Change is the only constant.” And as partners have seen, customers are constantly grappling with a love-hate relationship between applications and networking. As new applications appear, the infrastructure is required to evolve, which brings about a whole new wave of application innovation that then forces the infrastructure to evolve again and again. This endless cycle has played itself out as applications transitioned from mainframes to client/server to web and now to cloud.
Cisco is extending the capabilities of Unified Fabric to support a world of many clouds with the scalability and flexibility of the new Nexus 6000 series, the traffic insight of Nexus 7000 NAM, Nexus 1000V InterCloud and VNMC InterCloud hybrid cloud solutions and updates to the Cisco ONE portfolio including the new Cisco ONE Controller.
These upgrades will help your customers protect their investments because it can easily be extended to accommodate new applications and usage models as they emerge, allowing customers to shift from “infrastructure defining what apps can do” to “apps defining what infrastructure must do.”
Here are some highlights of the new offerings: Read More »
Tags: Cisco, Cisco ONE, cloud, data center, Hybrid Cloud, InterCloud, Nexus 1000v, Nexus 6000, Nexus 7000, partner, Unified Fabric
We place great value in our partner relationships. And since our inception of the Cisco Value Incentive Program (VIP), we’ve invested billions of dollars to help partners like you increase your return on your Cisco investment and boost your profitability.
VIP 21 is available to all of our Cisco specialized, certified, and Authorized Technology Partners (ATP) who promote the adoption of Cisco architectures (Borderless Networks, Collaboration, Data Center, Cloud and Managed Services, and Express) within the current six month program period.
Take a look at the new ways our 21st VIP offering allows you to reap even greater rewards around key industry trends. Be sure to also check out our handy VIP 21 infographic at the end of this post to get a snapshot of the program, key updates, and enrollment information. Read More »
Tags: Cisco, CMS, CMSP, incentive, infographic, partner, reseller, VIP, vip 21
This post is the first in a series where we’ll be featuring success stories from some of our partners on how they are helping customers achieve their goals by using Cisco technology. The author of this post is Kevin Kiser, Director of Marketing, Core BTS.
When you think of the “old boy’s club,” certain industries come to mind: insurance, legal, and finance, to name a few. Those industries also carry the stigma of belabored processes and aged tools. So, how then, can we—the partner community—bring the financial persona into the 21st century? We can start today by showing them the opportunities of tomorrow, in a three-step process.
Recently, teleportation through the use of TelePresence in the financial industry was the main focus of a Cisco print ad in Fast Company’s July/August issue. While the ad describes the ultimate benefits of the technology, the three-step process to bring the ad to life is evident in the continued success of New York’s North Country Savings Bank (NCSB), whose Cisco TelePresence initiative has brought it closer to its customers than ever before. You can learn more about how Core BTS and NCSB worked together to design, implement, and support key technology solutions to drive their business and enhance their customers’ experiences in the video below.
So, what is the three-step process partners can use today? Read More »
Tags: Cisco, core bts, financial, partner, TelePresence