As the Director of SMB Sales within Cisco’s Worldwide Partner Led Organization, I get a first-hand view of Cisco’s role in the SMB space. Each month, I’ll share my thoughts on Cisco’s SMB strategy and give you a glimpse into some of the changes that are ahead for Cisco and its partners selling into this hugely important market.
SMB will represent a $25 billion market by 2016, and these customers Read More »
Tags: Cisco, partner, smb, strategy
At Cisco, we want to work with our partners to help them get the most value from the Internet of Everything (IoE). If you missed the announcement in December and need a refresher, IoE brings together people, process, data, and things to make networked connections more relevant and valuable than ever before—turning information into actions that create new capabilities, richer experiences, and unprecedented economic opportunity for businesses, individuals, and countries.
As a follow-up, today we’re sharing a white paper called, “Embracing the Internet of Everything To Capture Your Share of $14.4 Trillion.” It’s an analysis that indicates that as a result of the emergence of the IoE, there will be as much as $14.4 trillion of potential economic “value at stake” for global private -sector businesses over the next decade.
From this analysis, we also discovered that there are five main factors that fuel IoE Value at Stake: 1) asset utilization (reduced costs) of $2.5 trillion; 2) employee productivity (greater labor efficiencies) of $2.5 trillion; 3) supply chain and logistics (eliminating waste) of $2.7 trillion; 4) customer experience (addition of more customers) of $3.7 trillion; and 5) innovation (reducing time to market) of $3.0 trillion.
What can partners do now to learn more about this tremendous opportunity? Read More »
Tags: channels, Cisco, Internet of Everything, IoE, partner
As you may have seen in my colleague Rowan Trollope’s blog, Cisco is kick starting a conversation about what’s changed in the collaboration market and what’s really important for IT decision makers to consider as they evaluate collaboration vendors and solutions. This is clearly important for Cisco customers, but it’s also a critical topic for our partners. As a Cisco partner, you want to guide your customers to the right collaboration decisions that will solve real customer problems and maximize value.
Following are a few key considerations for partners to look out for in today’s changing market: Read More »
Tags: Cisco, collaboration, partner
The midmarket segment (100-1,000 employees) is huge, representing a $7.1 billion opportunity. And we’re here to help you get your fair share.
Midmarket customers have the same collaboration needs as larger enterprises, yet require scalable and tailored IT solutions that allow them to communicate effectively, make decisions faster, and compete in this increasingly global economy. Tapping into this segment can lead to increased sales opportunities, and ultimately, growth for your collaboration practice.
To help you win big in midmarket, Cisco is providing a number of new product, program and partner enablement tool updates designed specifically for this segment. Cisco continues to invest in programs like Partner Plus, as well as enhanced solutions and services offers to help partners succeed with midmarket customers..
What are the updates and how can it help you get your share of this untapped opportunity? Read More »
Tags: Cisco, collaboration, express collaboration specialization, midmarket, partner, resellers
As the saying goes, “Change is the only constant.” And as partners have seen, customers are constantly grappling with a love-hate relationship between applications and networking. As new applications appear, the infrastructure is required to evolve, which brings about a whole new wave of application innovation that then forces the infrastructure to evolve again and again. This endless cycle has played itself out as applications transitioned from mainframes to client/server to web and now to cloud.
Cisco is extending the capabilities of Unified Fabric to support a world of many clouds with the scalability and flexibility of the new Nexus 6000 series, the traffic insight of Nexus 7000 NAM, Nexus 1000V InterCloud and VNMC InterCloud hybrid cloud solutions and updates to the Cisco ONE portfolio including the new Cisco ONE Controller.
These upgrades will help your customers protect their investments because it can easily be extended to accommodate new applications and usage models as they emerge, allowing customers to shift from “infrastructure defining what apps can do” to “apps defining what infrastructure must do.”
Here are some highlights of the new offerings: Read More »
Tags: Cisco, Cisco ONE, cloud, data center, Hybrid Cloud, InterCloud, Nexus 1000v, Nexus 6000, Nexus 7000, partner, Unified Fabric