Many Cisco partners have indicated they want to learn more about how to leverage social media to generate leads, to listen to customers, interact, and network. But you’ve also told us you aren’t sure where to start. We’re here to help!
We’ve marshaled our resources and developed an ebook, “The Cisco Channels Guide to Social Media” to help Cisco partners develop a strategy, set goals, and launch a social media presence.
Take a look at our ebook, download a copy, and share the link via your social networks. Be sure to let us know in the comments if this book was helpful, if you have your own social media successes and insights to share, and which tools you’d like us to cover next time.
Keep reading to view the ebook and download your own copy.
What’s Inside the Ebook?
With chapters on setting the social media stage, blogging, Twitter (or microblogging), Facebook, and video, we’ll walk you through the process of getting into social media, and before you know it, you’ll become an expert yourself.
We’ve divided our chapters into Basic and Advanced sections—those of you who are just starting out can read background information and develop a solid understanding of how a particular social media vehicle works. The advanced information can help you launch your social profiles and provides guidelines on how to get the most out of the various tools.
This ebook features tools that our team has used extensively, but in future versions of this book we plan to include chapters on additional tools such as live streaming video and LinkedIn.
Social media is not one size fits all. What works for some might not work for others—for instance, if your staff is full of great writers, maybe a blog would be suitable. If you want to engage with your customers on a daily basis, then Twitter would likely be a great tool. It’s up to you to figure out what will be best for your company. And of course, course correct as needed.
Be sure to flip through our ebook for more tips, advice, insights, and tricks. When you’re done, let us know if the ebook was useful.
Photo credit: Tiger Girl.