While Partner Velocity was all about helping partners like you harness new opportunities through marketing, it was also about grabbing opportunities to increase revenue in a recovering market.
At the event last week, we announced an update to the Navigate to Accelerate program (to help you navigate the economic downturn and, now, accelerate in the upturn) which included the new 0% financing program EasyLease.
In an interview with channel blogger The VAR Guy, Cisco Senior VP of WW Channels’ Go-To Market group Edison Peres offered four Navigate to Accelerate growth tips for channel partners.
As we navigate toward the upturn, Cisco’s top priority is growth and growth for partners, too. The VAR Guy nicely encapsulated Peres’ statements on growth in this blog post.
“We’re sending a signal to partners: Navigate carefully, but start to accelerate,” Peres said. “We’re making acquisitions and we’re starting to make hires. Partners should shift their mindset from survival to growth.”
What are your thoughts? What can Cisco do to further help with your growth? Share your thoughts below.