A New Leader For Cisco Global Partner Marketing
The continued evolution of Cisco’s partner-facing teams is critical to Cisco’s partner strategy and our partners around the world. In that regard, I’m very pleased to announce Sherri Liebo as Cisco’s new Vice President, Global Partner Marketing — effective April 1, 2013.
In her new role, Sherri will take on ultimate responsibility for Cisco’s global partner marketing programs and initiatives, from our highly regarded Marketing Velocity conference (scheduled for next month in Cannes, France) to all of the offerings and co-marketing resources you see on Cisco Partner Marketing Central.
Sherri has been at Cisco since 2005, most recently leading marketing for Cisco Services, a $10 billion global business. She’s had a number of key roles over the past eight years, including VP of services and service provider marketing and VP of customer segments marketing. One of her greatest hits was driving the creation and launch of Smart Care, a Cisco Smart Service tailored for services attachment opportunities in small business and midmarket customer engagements.
Sherri’s leadership of Global Partner Marketing will cover our Strategic Partner Marketing, Channel Programs, Services Partner Marketing and Strategic Partner Communications teams, all of which will work closely with the Cisco’s Worldwide Partner Organization (WWPO), sales organizations, and regional marketing teams to help drive growth and profitability for our entire partner ecosystem.
We’ve been without a full-time Global Partner Marketing lead since last fall, and I personally want to thank Karen Walker, Senior Vice President of Cisco Marketing, for leading the effort to keep our partner marketing programs strong during that transition.
Please join me in wishing Sherri the very best in this key role.Tags: