Cisco Blogs

Search Results

440 posts found

What is the value of Intellectual Property?

…lobal economy.For many companies, the value of IP breaks down to protecting their return on investment while continuing to grow and innovate. It’s an acceptable ROI that enables growth and continued funding of continued innovation.With the ongoing evolution of the net -traditional business, education, healthcare, and other types of models are being turned on their heads. Not surprisingly, this evolution has put intellectual property and its…

Read More >>

Introductions and Introspections

…to debate and dialogue with our executive team, and most importantly, your candid feedback. In this spirit of two-way dialogue, I’d like to share with you a summary of comments made by John Chambers regarding Cisco and innovation during our third quarter fiscal year 2008 conference call last Tuesday. John’s comments struck me as perhaps a new way to think about innovation in the high tech industry. At minimum, certainly a clear foc…

Read More >>

Al Gore and John Chambers on Climate Change and Technology Innovation

Nobel Laureate, Oscar Winner and former Vice President Al Gore will join Cisco Chairman and CEO John Chambers in a virtual conversation on climate change and technology innovation on Wednesday, March 19 at 11AM ET (8AM PT). Please join the conversation by registering for this webcast at www.cisco.com/offer/ecopanel.They will be joined by Cisco’s Sue Bostrom, EVP, Chief Marketing Officer, in a Cisco TelePresence session before a live audie…

Read More >>

Don’t take my Kodachrome Away…

…hat we keep our own silicon investments up. Why? Because if the market ‘devolved’ to only having two main suppliers of switch fabrics, forwarding engines, and port asics there would be a significant reduction in innovation, but also an increase in ‘churn rates’ of their equipment. Not my opinion mind you, a customers. But one worth digging into a bit… especially the last point as the one about innovation has alr…

Read More >>

Virtual. Viral. Visual (“¦ it’s getting easier to be green with Web 2.0)

…e launch of the ASR 1000 Series Router Series is a turning point for the way we will take products to market — virtually, virally, visually and green.Take a look at some of the fun and engaging ways that Cisco marketing took innovation to the 21st century level and applied web 2.0 technologies and other leading environmentally friendly marketing tools to engage both Business Decision Makers (BDMs) and Technology Decision Makers (TDMs) in support…

Read More >>