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Best Of The Best At Cisco Marketing Velocity

…cutives. From the Americas region: CDW, for SWING: A highly successful co-branded Cisco/CDW campaign featuring NBA Hall of Famer Charles Barkley that drove triple-digit increases in UCS leads and UCS sales. Logicalis, for Flex Fantastic: A dynamic and interactive campaign that combined social and direct marketing elements and produced 42:1 ROI for Cisco and Logicalis sales teams. Tech Data, for TD/Cisco Ignite Community: Tech Data and Cisco prod…


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Today’s live sports experience is like no other

…d are now able to experience this in a stadium near them, not just at the Final Four. Our technology powers the NBA and MLB data centers, allowing fans to consume video instantaneously, whether they are at home or on-the-go. Around the world in venues such as Estadio Santiago Bernabeu (home of Real Madrid) fans can tap into the high-density Wi-Fi network, and at Barclays Center in Brooklyn, fans can use the latest mobile video solution ­Cisco Sta…


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NBA Gets a Slam Dunk with Cisco TelePresence

Telepresence is travelling outside of the boardroom and onto the basketball court—not only changing how the NBA conducts business, but also how its fans consume sports information. Similar to the transformation happening in the workplace, the rise of mobile devices and online access is changing how we experience and interact with sporting events. Attuned to these changes, the NBA is committed to collaboration technologies–like Cisco TelePr…


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Cisco Networked Video Strategy: Transforming the Way People Experience Life

…eywords or topics that the speakers covered? Or skip to a particular speaker, like Michael Gliedman, CIO of the NBA, who joined us in the keynote? These are examples of some of the advances made in video over the last few years that can improve the overall experience.  Let’s take a look at this example where we have applied video analytics to the very same keynote recording. These are just some of the capabilities possible with the advancements i…


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How Legendary Leagues: NHL and MLB Embrace Social Media in Sports

…exting during the game, thank goodness. Following this event with the NFL, the National Basketball Association (NBA) banned players to participate in social media 45 min before or after a game, but is liberal to permit different teams to stick to their own rules resulting in many teams completely abdicating social media in the interest of their players. However, not all sports leagues prohibit social media use by their players, there are a number…


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