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Creativity: The Secret Sauce for Successful Consultants

…Take for example the work we did with the NBA. One of the keys to establishing brand loyalty is enabling experiences that spark an emotional connection between the consumer and the brand. By using Cisco’s Virtual Mirror, the NBA creates a seamless, personalized, IoE fan experience that begins when participants “wrist in” using an RFID wristband. The bands, which every visitor receives upon arriving at an event, are aligned with a profile…

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Cisco Partner Weekly Rewind – October 31, 2014

…at a whole new face of Cloud Joseph Bradley leaves the driving to IoE Mike Flannagan keeps up with demand for big data analytics Frank Palumbo balances innovation and evolution Steve Chazin connects basketball fans with the NBA D-League draft Anabelle Pinto on any given Sunday and IoE Keep an Eye Out November 11 – Cisco Partner Ecosystem Power Hour on Cisco ONE Software for Americas and Europe November 11 – Cisco Partner Ecosystem Power Hour on…

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Connecting Basketball Fans with Teams at the NBA D-League Draft

…ing a fantasy team, or keeping up with the latest prospects, or watching the up and coming players it is all part of the excitement. Through the use of WebEx conferencing, we get to bring these worlds together even more. The NBA counts on WebEx to run the D-League draft as efficiently as if everyone is in the same room.  In addition, the NBA D-League simultaneously builds their fan base by giving them the opportunity to interact via a more…

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Any Given Sunday and the Internet of Everything

…agreement was a research and development initiative that will feature a committee of executives from both companies with a focus on employing principles of the Internet of Everything to enhance courtside connectivity within NBA venues. Click here for a front row seat at how Cisco and the NBA are already making IoE come to life.  In addition, TD Garden in Boston is another great example of a facility leveraging Cisco solutions such as…

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Sports + Social Media = Massive Opportunities

…ly the beginning.  The rapid pace of technology innovation mandates preparing for the future and as we visualize a world where everything is connected (Internet of Everything – IoE). This video series shows how Cisco and the NBA are already deep into this process. Check out the “One Bounce” video here. As big data fuels deeper levels of fan insights, the future experience will be richer, and ultimately feed the insatiable hunger for information…

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