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Cisco: Multi-DRM (Digital Rights Management) Done Right

…tent on a myriad of devices. No longer are viewers tied to the living room — they can enjoy content on tablets, gaming consoles, mobile devices, and new technologies emerging every day. All of this content is protected by several different Digital Rights Management (DRM) systems, which control the access to copyrighted material. Different types of content and devices may require building and maintaining unique DRM solutions comprised of encryptin…


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Our Week as Video Broadcasters: 5 Insights

…test on PCs (29 minutes), followed by tablets (12 minutes) and phones (8 minutes). There was a single view on a gaming console that lasted 28 minutes. Video needs to be purpose-built. Personalization is key to increase engagement opportunities. Video is no different. It needs to create mutual value between the viewer and the business. Video needs to be a priority. Partnerships and prioritization across IT, user experience, digital strategy, analy…


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Cisco’s Doing What on Earth Day?

…ampus in Kanata, Ontario Holding a virtual Earth Day game for employees and partners based on the Prisoner’s Dilemma gaming theory that challenges people to explore their decision-making and the tradeoffs between self-interest versus greater good I’d love to hear about what you’re doing to celebrate Earth Day this year.  And if you have any suggestions on what Cisco can do in the future, we’re all ears, so comment away….


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Open innovation: Harnessing the ideas, talent and passion of the startup eco-system

…(EIR).  Cisco EIR is a program that allows Cisco to directly engage and support early-stage startups working on gaming-changing ideas for the Internet of Things/Everything (IoT/IoE), cloud services, Big Data/analytics and other areas that are strategic to Cisco’s future.  Take the best of what Cisco and our partner eco-system can bring to startups to accelerate their product development and business growth, put that innovative capacity in an envi…


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VDI 2.0 is knocking at the door – when will you answer?

…just about any and all PC’s and decided to take advantage of that. I’m not just talking about video gaming either, I am talking about very basic things like Excel, Word, PowerPoint, etc… All of these applications running under Windows 7 can take advantage of a GPU. Why would Microsoft do this? The End User’s demands for multimedia have evolved. In addition there is substantial power that Microsoft can tap into a GPU for. A…