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Creativity: The Secret Sauce for Successful Consultants

…fine the way they deliver value to consumers, patients, and citizens. Take for example the work we did with the NBA. One of the keys to establishing brand loyalty is enabling experiences that spark an emotional connection between the consumer and the brand. By using Cisco’s Virtual Mirror, the NBA creates a seamless, personalized, IoE fan experience that begins when participants “wrist in” using an RFID wristband. The bands, which every visitor r…

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Cisco Partner Weekly Rewind – October 31, 2014

…g data analytics Frank Palumbo balances innovation and evolution Steve Chazin connects basketball fans with the NBA D-League draft Anabelle Pinto on any given Sunday and IoE Keep an Eye Out November 11 – Cisco Partner Ecosystem Power Hour on Cisco ONE Software for Americas and Europe November 11 – Cisco Partner Ecosystem Power Hour on Cisco ONE Software for Asia Pacific November 12 – Cisco Partner Ecosystem Power Hour on IoT Specializations for…

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Connecting Basketball Fans with Teams at the NBA D-League Draft

…which means we’re about to begin what is now an annual basketball tradition. For the fourth year in a row, the NBA Development League Draft will be conducted entirely via WebEx! On November 1, beginning at 3:30 p.m. Eastern, all 18 teams will make their picks from the D-League draftee talent pool to boost their 2014-15 season rosters. Instead of making the teams travel across the country to one place, or attend a long, tedious audio conference c…

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Any Given Sunday and the Internet of Everything

…o plan for an IoE based future. Last week Cisco announced its renewal as the Official Technology Partner of the NBA, and one of the key new additions to that agreement was a research and development initiative that will feature a committee of executives from both companies with a focus on employing principles of the Internet of Everything to enhance courtside connectivity within NBA venues. Click here for a front row seat at how Cisco and the NBA

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Sports + Social Media = Massive Opportunities

…a world where everything is connected (Internet of Everything – IoE). This video series shows how Cisco and the NBA are already deep into this process. Check out the “One Bounce” video here. As big data fuels deeper levels of fan insights, the future experience will be richer, and ultimately feed the insatiable hunger for information that these fans have already shown. Being a sports fan will be better than ever before, and Cisco will be right in…

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