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The Mobile Data Tsunami

Cisco just released the 2012 edition of its mobile VNI* report, entitled “ Cisco VNI Mobile Data Traffic Forecast, 2011-2016 .” The report’s conclusion: a tsunami of mobile data traffic is headed our way, growing in size and speed through 2016 and likely beyond.  Over the next five years, mobile data traffic worldwide will grow 18-fold! What’s triggering this tsunami of mobile traffic? There are more users, each using more bandwidth. By 2016, t…

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How Santa Clara University Benefits from Social Networks

…l media for our community of faculty, staff, alumni and students—both prospective and current. According to Cisco’s VNI Service Adoption Forecast (VNI-SA) research, the global adoption of social networking will increase from 1,022 (in millions of subscribers or users) in 2011 to 1,691M in 2016 and mobile social networking will increase from 679M in 2011 to 2,424M in 2016. Knowing this, Santa Clara University’s Facebook page and Twitter handles (…

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Keeping Oversea Relationships Close through VoIP and Social Media

By Kristen Vargas, Guest Columnist Before the emergence of second generation providers such as Skype, I was always a firm believer that face-to-face contact and physical interaction were essential to sustaining healthy relationships. Born and raised in California with most of my family and friends living in the same general vicinity, I grew accustomed to the comfort and convenience of having them nearby. However, unpredictable life events follow…

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Mobile Internet Applications in Rural Africa

By Molly Mattessich, Guest Columnist In some ways, rural countries, including those in Africa, are ahead of the United States on technology. Without the infrastructure — offices, network lines, etc. — to use the Internet in more traditional ways, they have relied on cell phones to exchange information. According to Cisco’s recent VNI Service Adoption Forecast (VNI-SA) research, mobile commerce ranks as the second-fastest-growing consumer mobile…

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How Worldwide Growth of Telecom Services Creates Opportunities

It’s been over three months since we started our guest columnist series around the VNI Service Adoption research.  This research forecasts the end user adoption rate for 20+ telecommunication services such as SMS, mobile banking, online gaming, location-based services, and various types of video conferencing. Our goal is to explore how the use of technology, and specifically telecom services, impact people’s lives and communities worldwide. Tech…

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