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The North American International Auto Show 2012: How the Automotive Industry is Embracing Social Media

…ommunication to harness attraction from the public. However, trends are showing how this industry is embracing social media to broaden its outreach. Collaborating directly with Eric Hoppe, a Social Media Analyst in Michigan who works specifically on automotive campaigns, we explored emerging social media trends at this year’s auto show. Through photos and insights collected live from the Auto Show floor, we exchanged exciting dialogues about how…


Cisco’s 8 New Year’s Resolution for Partners

…year. We’ll be revamping our wildly popular social media ebook for partners this year. Version one of our social media ebook is still available to view and download (for free!) and contains all the info you need to get started or keep the social media momentum going. Let us know what questions we can help answer or which tools you’d like to see in version two. The Channels blog’s Social Media Spotlight series covers a wide array…


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Virtual Velocity Broadcast Recap: Tips and Tricks for Leveraging LinkedIn for Business

…use SEO is based on location, have someone across the country Google your name to see what comes up. (Check out Social Media Spotlight: The Importance of SEO to learn more.) Then, Heather tackled questions from the audience. If I only wanted to spend an hour a week on social media, what should I do first? You need to start off with about two hours of work before hand to get ready. For the first hour, use SEO to make sure you are found when some…


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Social Media Spotlight: Top 10 Tips for Setting Up the Perfect Video

…sed, even if they haven’t practiced their material extensively. We here at Cisco Channels use the Pro Prompter HD with the first-generation Apple iPad. So those are Andrew’s top tips! Got any special video set-up tips that you rely on? Any filming or social media questions we can answer? Be sure to share in the comments. And next up in our Social Media Spotlight series: How to get the most out of Twitter….


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Social Media Spotlight: How to Blog Successfully

…successful blog? Any blogs you like to read? Or want to plug your own blog here? Be sure to share in the comments. Next up in our Social Media Spotlight series: Fellow Channels blogger Alex Krasne and I will offer our thoughts on how to conduct research, write crafty ledes, and create thoroughly engaging blog content. We’ll also include tips on how to include pictures and videos on your blog. Stay tuned!…


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