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The Broadband Consumer Dilemma

I’m writing this en route back to Austin, flying at over 500 miles per hour at an altitude of 35,000 feet. And I’m really frustrated that the in-flight internet isn’t working. It is truly absurd. Not that it’s not working but that I “expect” to maintain constant connectivity while being in a flying can more than 6 miles up in the sky. But I do. I’m not proud of it…and even wince a bit because I recall a comedian who in a skit made fun of r…

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Cisco asks, “Are You Ready for Some Football?”

Today, in East Rutherford, NJ, USA, the New Meadowlands Stadium showcased innovative new stadium technologies designed to seamlessly transform the look and feel of the venue to host both New York Football Giants and New York Jets games, as well as other sporting and entertainment events.  The New Meadowlands is implementing technologies from Cisco and Verizon to offer stadium sports fans and entertainment followers leading-edge cus…

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Reaching Beyond Stadiums and Arenas to Engage Sports Fans

GUEST POST; Alison Flato, CMSG marketing intern It‘s been a very exciting summer in the sporting world — the NBA Finals, the US Open, the Lebron James free agency frenzy and the World Cup. These events, in particular the World Cup, have redefined social entertainment on a global scale and pose some interesting thoughts and questions about the future the fan experience online. Twitter recently reported that on a normal day users generate 6…

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Making a Day at Wrigley Even Better

…f customers in new and different ways. Here’s how it works:  U-verse teams on the streets outside the stadium and at kiosks inside the stadium will demo U-verse for co-branded prizes and will use Cubs branded Flips to capture the “Biggest Fans” and upload to a site to be voted on for prizes.  Fans can also upload their own videos, win some Flip cameras of their own, and even get invited to an exclusive rooftop party. &…

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The World Cup and Telepresence: A Winning Team

The FIFA World Cup 2010 provided a lot to be excited about. The world’s most popular sporting event takes place only once every four years and this was the first time any soccer contest was hosted by any African nation, South Africa to be exact, and this year’s World Cup also gave the techies something to be excited about — the use of TelePresence technology. As stated in the commercial below,”ESPN and Cisco are changing the w…

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