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Reaching Beyond Stadiums and Arenas to Engage Sports Fans

…a normal day users generate 65 million tweets, an average of 750 tweets per second. During the final game of the NBA playoffs last month between the L.A. Lakers and the Boston Celtics, Twitter recorded 3,085 tweets per second, that’s over 4 times as many Tweets as the Twitter average on a normal day, and more than 185,000 tweets every minute.  Earlier this month, NBA superstar Lebron James joined twitter with the handle @KingJames and…


Flip Video and the NBA Tip Off New Deal for 2010

…ave basketball to the professionals and shoot amazing video with your Flip Mino camcorder sporting your favorite NBA team logo.  All 30 NBA teams will have their own specially-branded Flip Mino camcorders available through the Flip online store ( so that hoops fans can support their team and have a simple and fun way to capture the action at their favorite NBA game or anywhere else they go. What a great way to use those…


Cisco welcomes Debra Chrapaty, new SVP of Collaboration Software Group

You may have caught the rumor a few weeks back that former E*TRADE, Microsoft and NBA executive, Debra Chrapaty, was about to join Cisco. Well, we can confirm on The Platform today that the rumor was true and that Debra did in fact join us just before Cisco’s recent Collaboration Summit in San Francisco. Debra has taken over the reins of Cisco’s Collaboration Software Group (the home of our WebEx Collaboration Suite) with no smaller…


Cisco Wins 2009 DIGI Award at The Digital Signage Show

Last week at the Digital Signage show in New York, Cisco proudly accepted its first DIGI Award for our work deploying Cisco StadiumVision at the new Dallas Cowboys Stadium.  Awarded by Digital Signage Magazine and The Digital Signage Group, the awards “recognize resellers, integrators and service providers who have gone the extra mile to ensure success for their clients, thereby furthering the digital signage industry as a whole.&rdqu…


Flip Video: The NBA Tips Off with a Little Thing

…ctivity tool: a way to take away and study topics discussed in a meeting, replacing written notes. Now, even the NBA is using Flip video cameras. In September of this year, the NBA partnered with Cisco to create the NBA Flip Video Diaries. Five rookies, players and legends share their individual training routines and experiences with fans via a Flip Video diary.  Mike Bibby (Atlanta Hawks), Andre Iguodala (76ers), Derek Fisher (Lakers), Dan…