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Video: Cisco SVP Marthin De Beer on Cisco I-Prize

Cisco SVP of Emerging Technologies, Marthin De Beer, discusses Cisco I-Prize, which was announced today in conjunction with the opening of Cisco’s Globalisation Centre East in Bangalore, India.In the following video Marthin explains Cisco I-Prize, how ideas are evaluated, what’s in it for Cisco and offers advice for those participating.For more info on Cisco I-Prize, see

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  1. Hmmm... This video tells me that I can give away IPR values to Cisco almost for free. A 250 000 dollar reward is the first price. Also that you get a job.Now lets say I have a good idea. First of all, I dont want a job. I am an inventor.Secondly, with a upper limit off 250 000 US dollar it can be a very expensive project... for YOU that has the idea.If I was to make a deal with Cisco related to any idea, patented or not, It would never be trough this system. This Iprize system.I would want stocks as payment and also a fair deal.If Cisco makes millions on the idea you bring, then also you should enjoy the sucsess.The Iprize conditions looks like a robbery to me.And I am visiting Ciscowebsite because I want to present a idea, backed by a patent application.This idea is related to Entertainment Operating System.But reading about a 250 000 dollar limit, its just to move on to the next company involved in such business.If you payment is peanuts, you only get monkeys...