We’ve been following our iPhone trademark issue in the blogosphere closely and it’s been interesting to see the commentary from some posters suggesting that somehow Cisco either in the US or Europe didn’t meet the requirements to maintain the iPhone trademark. Our response is pretty simple: We have met all elements required by all authorities to maintain our mark. We’ve been pretty direct about the fact that we’ve been shipping the iPhone since last spring.
First, a very brief recap. Our property (the iPhone trademark) is being used without our permission. We filed suit to stop this. It is as simple as that.Now, to clarify some questions that are out there: 1) Has Cisco maintained its rights to the iPhone trademark? Cisco has used its iPhone trademark in all ways necessary to maintain it and keep it valid. We are not a litigious company, but we will act when our property is used without our permission.2) Cisco has been saying that this dispute with Apple wasn’t over money but over the desire to be more interoperable with Apple. What does that mean? Let’s be clear…this issue is about infringement on Cisco’s trademark. On interoperability, in general, we were asking for the two companies to work together to make our products and technologies more interoperable. Cisco has been a longtime proponent of interoperability within the high-tech industry for the benefit of the companies involved and, more importantly, the end-users of those products and technologies. Interoperability is important because, as we’ve said, we see the potential for convergence of the home phone, cell phone, work phone, and the PC as limitless and we see the network as the foundation for innovation that allows converged devices to deliver the services consumers want. Read More »
Cisco CEO and chairman John Chambers painted a compelling portrait today of the future connected home and the connected consumer at the 2007 Consumer Electronics Show in Las Vegas. In this future we will see the convergence of all forms of human expression across any device, anywhere at anytime, and that Cisco will be a dominant player in this market. To achieve this exciting future, Chambers insisted that siloed applications that now rule the home will be destroyed. Video will be the killer application. But it will converge with voice, data and mobility across the intelligent network. To succeed, this network and future environment must be open, simple for the consumer to use, safe and virtual (available anytime, anywhere, on any device). Read More »
At CES, John Chambers will be speaking about the Connected Home, Cisco’s vision for the future. On the News@Cisco site, Chief development officer, Charlie Giancarlo, discussed how networking technology is changing digital communications and entertainment. Cisco launched its Second Life presence in December, and is now bringing the connected home to life in Second Life. At CES, as Cisco talks about its view of the future, Cisco is presenting its view of the future in Second Life with the Cisco Connected Home. Read More »
Given Apple’s numerous requests for permissions to use Cisco’s iPhone trademark over the past several years and our extensive discussions with them recently, it is our belief that with their announcement today, Apple intends to agree to the final document and public statement that were distributed to them last night and that addressed a few remaining items. We expect to receive a signed agreement today. Penny Bruce, Director, Corporate Public Relations, Cisco