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Video Is for Everybody

Video, video, video. We talk a lot about video at Cisco. Our CEO says video is the next killer application of the Internet. I meet with colleagues via TelePresence all the time (San Jose to East Coast, London, Vancouver, etc.) and can no longer say, “I haven’t seen you in awhile” because, in fact, I do see them all the time. Video is a great communications medium…and all Cisco employees are encouraged to use video in their jobs…either to reduce travel…to collaborate more effectively…or just experiment and see what may come. With that in mind, I give you this great video created by the administrative assistants in our corporate marketing organization (CMO). For an internal training meeting, they were challenged to put together a video that was fun and funny while still relating to their jobs…they did a great job and I think the Brady Bunch would approve.

The “Tomorrow Economy”

Post by Blair Christie, SVP, Corporate Communications and Investor RelationsWhen will we know what the”Tomorrow Economy” will look like? Maybe when the credit markets stabilize or after the US Election? Perhaps when all of these bad mortgages are off the books-.but who knows? If it is always”tomorrow,” we may never have a clear picture.I hope it is soon -these past few weeks have been stressful! Not just at work, but at home, too. I am tired of filing my quarter 401k and portfolio statements away without opening them. It just doesn’t feel right-.But -it is what it is. And it is impossible today to visualize where the world will be as we go into 2009. So -while there is a lot we don’t know, we should not forget those things we do know.We know that innovation is going to be the key to moving the global economy forward. Innovation in business models, in technology and in human capital. We know that cash is still king. Granted, some cash is worth more than other cash these days, but in the long run, those who have it will be in pole position. That is why I am so comforted that Cisco has over $26B in cash and equivalents on our balance sheet. Read More »

Padmasree Warrior @ WEF’s New Champions meeting in Tianjin, China

Padmasree Warrior, CTO of Cisco, talks about the globalization of science and technology at WEF’s annual meeting of the new champions 2008 in Tianjin, China. She shares messages on innovation, education and intellectual property protection that she takes away from the sessions.

Diversity and Inclusion in the Workplace

imageBy Marilyn NagelDirector, Human Resources, Worldwide Diversity and InclusionGood ideas come from everywhere. It’s a simple idea, but the concepts behind it -diversity and inclusion -are not only close to my heart, but are also a part of my full-time responsibilities at Cisco. My name is Marilyn Nagel, and I am a director in Cisco human resources, responsible for worldwide diversity and inclusion. At Cisco, we have a great diverse workforce and our efforts are focused on ensuring we all work in an inclusive environment. For example, our goal for employees with disabilities is to not only provide them with the right tools and resources, but also to educate all employees on how to work with people with disabilities.To provide some further context, I’d like to give some background on myself.I have a background in both education and organizational development and organizational change. I have two masters degrees -yes, I really do like school that much, and as long as I am capable of doing so, I will continue to frequent workshops, seminars and read tons of great books and articles on the topics of diversity and inclusion. I’ve been a diversity officer in prior roles, and had diversity as a component of previous positions. Read More »

Times They Are A Changin’

I’m in New York right now. Obviously an interesting time here. I’m here meeting with reporters, and this afternoon I am speaking on a panel at PR News’ Digital PR Summit. The reporters I’ve spoken to this week have sources and friends on Wall Street and it isn’t a fun time here. Their sources aren’t willing to speak about what is going on because they want to keep their jobs (if they still have them) and they don’t know what is ultimately going to happen. Uncertainty is the operative word here. I’ve overheard conversations of people who ride the train to work and they’ve said it has been absolutely quiet on the train. And, if you’ve ever been to New York, you know there isn’t a lot of quiet.The reporters also acknowledge the obvious that the news business is changing quite a bit as well. They’re being asked to blog, do videos, appear on TV and do more and more “new media.” That certainly doesn’t mean “old media” is dead, but certainly we are in the middle of an epic shift…driven, of course, by the web.The panel I’m speaking on is about the use of video in PR. My co-panelists are from Southwest Airlines and AllScreen Studios (a Burson-Marsteller unit). Paula Berg leads the efforts at Southwest and they’ve done a lot of creative thinking and strategies around putting the Southwest “personality” out there. They have a unique brand that the blog (and its video) helps extend. Steven Haft leads AllScreen Studios and in his former life he produced a little movie you might have heard of called “Good Will Hunting”…how do you like them apples? I’m looking forward to hearing from them both. Read More »