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Innovation Moves Quickly; Arista Should Not Delay ITC Case

We previously committed to providing important updates on our legal action over Arista’s pervasive copying and misappropriation of Cisco intellectual property. Today, an International Trade Commission (ITC) Administrative Law Judge issued an order rejecting Arista’s request to consolidate Cisco’s two ITC complaints.

Arista’s request had itself included an acknowledgement that consolidation could cause a six month delay in the proceedings. We felt this ran counter to the language of the Commission’s own Rule 201.7(a) permitting consolidation “in order to expedite.”

We are pleased that the Administrative Law Judge promptly rejected this request, and with it the argument that Cisco was somehow looking to “game the system.” Our filing of separate complaints was consistent with ITC practices, and focused squarely on delivering a speedy and lowest cost resolution for all involved.

As highlighted in the January 22 update to our blog (Protecting Innovation: International Trade Commission Commences Investigation), Arista’s initial legal arguments had focused on attempting to avoid enforcement of Cisco’s rights by utilizing the “public interest” exemption, an approach the Commission chose not to refer for action. This latest decision is a rejection of Arista’s legal maneuvering to delay the outcome. With the discovery process now underway, we are looking forward to Arista addressing the complaints directly.

We now believe that Arista intends to file a motion seeking a delayed 22 month target date in one of the ITC cases. We hope that in light of today’s ruling, they will reconsider this motion so we can focus on the prompt resolution of the case.

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Internet of Everything Targets Breast Cancer in “Detected” Documentary

This year, more than 1.6 million estimated new cancer cases will be diagnosed in America alone. Worldwide, it’s predicted there will be more than 23.6 million new cancer cases diagnosed each year by 2030, if recent trends continue. At Cisco, our global family of more than 74,000 employees feels the heavy impact of cancer as well, whether it means going through cancer treatment, helping an affected loved one or celebrating another day as a survivor.

Cisco is a strong advocate of merging the power of human collaboration and networked connections with an unrelenting passion for using our resources to impact the world around us, especially in modern medicine. From rebuilding healthcare systems devastated by an earthquake to linking rural patients to doctors hundreds of miles away, we’ve been at the forefront of using technology to revolutionize healthcare.

And today, on World Cancer Day, we’re showing that Internet of Everything technology can be an ally in the battle against breast cancer – which strikes one in eight women in the United States.

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Big Results at the Biggest Events

It is only a matter of time before all the major sports venues throughout the world will be connected. Consider this – five years ago, Cisco Connected Stadium Wi-Fi, the only high-density solution of its kind, was in the development stage. The pace of innovation has been exponential, and this past month, AT&T Stadium, host of the NCAA National Championship Game, saw nearly five terabytes of data come across the network. To put that in perspective, the entire printed works of the US Library of Congress is 10 terabytes, so half of that amount crossed the network in just a few hours!

Or, look at this past weekend in Arizona as American football’s Big Game took place. It was the sixth consecutive year that a Cisco Connected venue was chosen to host arguably the biggest one day sporting event in the world. And, what did you see? Scores of fans using the network, sharing photos and video, and engaging through technology. Collaborating with CDW and the Arizona Cardinals has been seamless, and our collective expertise makes the experience fans have at University of Phoenix Stadium flawless.

“There is nothing we get more excited about than seeing fans having a fabulous time using their mobile devices to consume, interact and share content at University of Phoenix Stadium,” said Mark Feller, VP, Technology, Arizona Cardinals. “We worked with Cisco and CDW because they have the track record for being the best in the industry at connecting the unconnected. As host of the Big Game at our Stadium, we needed a network and Wi-Fi platform that would be flawless – and Cisco and CDW delivered.”

Not enough? Look at one of the leagues that is hyper-focused on connectivity and innovation – the NBA. This year’s All-Star Weekend will be held in two venues, Barclays Center and Madison Square Garden, both of which are utilizing Cisco Connected Sports solutions, including Connected Stadium Wi-Fi.

Think about where we will be in 2019? The vast majority of venues will be connected, however, during that time people, things, data, processes and more will also become connected as part of the Internet of Everything (IoE), and the opportunities for fans, players and organizations to capitalize on that connectivity will be transformative. The entire fan experience will always be based on the excitement of the live event. Nothing replaces that, but the opportunities to customize that experience, through analysis of data coming from everything being connected to the network, is incredibly powerful, and it excites us about the future.

This is not just a US phenomenon. It is happening globally as already more than 275 venues in 35 plus countries are operating Cisco solutions. We enjoy a global market leadership position because we focus on delivering solutions that work, and giving fans the connected experience they are looking for in this Internet of Everything hyper-connected world of today!

We are incredibly bullish on how the Internet of Everything is going to benefit the sports and entertainment industry; from the emotional and connections that fans will make with their favorite teams and players to how venues and leagues will create new revenue while also creating efficiencies.  Nothing will trump being in a stadium with 20,000 or 80,000 screaming fans as the game comes down to the last play or shot. But there isn’t any reason that experience can’t be enhanced when it is connected  and part of the Internet of Everything.

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Three Mobile Trends to Watch

Updated 2015 VNI Mobile Forecast Reveals Potential “Wildcards” for Mobile Devices, Networks and Services

This week, Cisco released its annual Visual Networking Index (VNI) Global Mobile Data Forecast, 2014 – 2019. Among the traditional top-line growth projections that indicate a healthy mobile industry (e.g., more than 5.2 billion global mobile users by 2019 and 10-fold mobile traffic growth over the next five years), there were several interesting trends that could have significant implications for mobile networking in the near future.

Mobile Devices: Laptops make a comeback and phablets start to emerge

While there is an overall growth in the number of mobile devices and connections, there is also a visible shift in the device mix. This year forecast shows a slight slowdown in the growth of tablets as a new device sub-category, phablets (included in our smartphone category), were began to show global adoption. Tablet growth was also affected by the introduction of lightweight laptops, which are quite similar to tablets in form factor but have more enhanced capabilities. Today, tablets are primarily being used as content consumption devices – ideally suited for video viewing in particular. Laptops are still serving as the dominant content creation device, particularly for business users (e.g., presentation, spreadsheet, and document development). While the absolute numbers or volume for smartphones (4.6 billion by 2019), tablets (nearly 300 million by 2019) and laptops (nearly 250 million by 2019) are growing, they are all losing their percentage share of total mobile devices and connections to the fastest growing mobile connection type – M2M (3.2 billion by 2019).


Mobile Networks: Low Power, Wide-Area (LPWA) networks may be optimal for campus-wide IoE applications

This year’s forecast includes M2M nodes connected via Low-Power, Wide-Area (LPWA) networks. These networks are Read More »

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Mobile Traffic from Wearables Explodes as the Internet of Everything Accelerates

Are you Ready?

Cisco first asked this question in a 1999 advertising campaign when the incredible potential of the Internet was just beginning to become apparent.

Our ‘Are You Ready?’ ad campaign carried a simple message to the world’s businesses, telecommunications providers, and public institutions: get your Internet infrastructure ready now or risk being left behind in a world that is rapidly moving towards online-commerce, supply chain digitization and connected workforces.

Some moved quickly, but others failed to heed the warning. 45% of the companies on the Fortune 500 list in 1999 were no longer on the 2014 list, with dozens making way for nimbler more web-savvy competitors..

Today, as Cisco publishes its latest Visual Networking Index (VNI) study, our biannual global study of fixed and mobile data traffic, I see another ‘Are You Ready?’ moment in the making.

It is two years since Cisco quantified the astonishing $19 trillion economic potential of the Internet of Everything at the World Economic Forum in Davos. Today, just twenty four months later, we’re seeing an acceleration of the impact of the Internet of Everything on global networks. Here are some of the highlights of the VNI study:

• There will be eight billion connected mobile devices by 2019
• 3.2 billion of those – 40 percent of mobile Internet – will be machine-to-machine connections, such as wearable devices
• Cisco forecasts an 18-fold growth in mobile traffic from wearable devices (most of it channeled through smartphones) from 2015 to 2019.
• Wearable device traffic growth will be fueled by a five-fold growth in the number of connected devices, reaching 578 million by 2019, up from 109 million in 2014.

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